Group Assignment 1 E-COMMERCE BUSINESS IDEA.

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Presentation transcript:

Group Assignment 1 E-COMMERCE BUSINESS IDEA

Group Assignment 1 Form a group of 3-4 and discuss the following: Form a group of 3-4 and discuss the following: Think of a business that can be run via e-commerce. The business idea should be original and practical. The product or service to be offered is based on your creativity and innovativeness. Present in class the following: The business idea (product/ service) The target market/ potential consumers E-commerce business model to be used Promotion strategy Ordering and payment methods Other issues

(Spa for all Guys & Girls) G & G SPA (Spa for all Guys & Girls) 3

Business IDEA Services : “SPA & SAUNA”

Target Market WORKING ADULTS PACKAGE for FAMILY members >18yrs

E-Commerce Business Model Business to Customer (B2C)

Expected Cost Around RM10k This includes: -Design website -Maintenance -Training cost -Server cost

Promotion & Marketing Pop-up Mail and Banner E-mail notification SMS alert notification Online advertising Joined promotion with Hotelier

Ordering & Payment Online Booking Credit card payment

Other Issues Contact person : Trained personnel to deal with customer on call basis. Membership card: For all registered online customers. Mystery gift : For the 1st 20 customers as promotional basis