With New York Times Best-Selling Author Peggy McColl

  What’s in the program – the content  The BONUSES  Qualification for a Best Seller  The Model to Create a Best Seller  Open Q & A Overview – THIS Call

 The New Model Best Seller Program Content Phase 1  The Best Seller Process  Partnering  The “Copy”  Bonuses, New York Times List Phase 2  Extending Beyond the Book  Putting Together Quality Offerings  Marketing Materials  Additional Revenue

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 BONUSES

  Show you how to make your book a best seller  Be a successful author extending beyond the book The Promise

  The “Right” Attitude  A Commitment  Massive Action What is Required

The Truth

  Focus on Outcome  “Accomplishment” Oriented Activities Mode of Operandi

  A Business! Consider Your Book is

 THE Model or Blueprint  Starts with Setting a Date for a Launch  Tuesdays are best  Creating a Compelling / Attractive Offer  Designing Persuasive Copy  Secure Partners to Promote  Get Massive Exposure Online & Offline (all targeting the date) Let’s Start with Making Your Book a Best Seller

 What Constitutes a Best Seller? Top 100 on either site – BN.com OR amazon.com AND Top 100 in a category on either site BN.com or amazon.com

 Online Best Seller Rankings  The book is for sale and being sold, the ranking will be there  Amazon.com AND bn.com both update their best seller lists by the hour  It is possible that you’ll be a best seller for only one hour  The book does not have to be shipping to be a best seller on either amazon.com or bn.com  Pre-sales affect the ranking when the orders go in

 Capturing Your Ranking  Go to amazon.com or bn.com  Search for your book  Look for “Product Details”  You will SEE the ranking  Do a “screen capture”  Save the file

Amazon.com or BN.com or Both?  The formula to make your best seller is EITHER amazon.com OR BN.com  Those who choose both are doing it for 2 reasons: #1. attempting to get on NY Times list or #2 Want to spread out to resellers

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 Amazon.com: Started at # 2,016,508  Best Seller Overall : #54  Best Seller Motherhood: #8  Best Seller Women's Studies: #15 Amazon.uk: Best Seller in Motherhood: #34 Amazon.ca:  Best Seller Overall #10! In my screen shot "The Wolf of Wall Street" is #11:)  Best Seller in Motherhood: #1  Best Seller in Women's Studies: #1  Movers and Shakers: #1 Kindle:  I have these screen shots: Best Seller in Childcare: #34  Best Seller in Time Management: #54 Results

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 AMAZON USA  Amazon Best Sellers Rank: #33 in Books (See Top 100 in Books)  #1 in Books > Religion & Spirituality > New Age  #1 in Books > Health, Fitness & Dieting > Alternative Medicine > Meditation  #1 in Books > Religion & Spirituality > Spirituality > Personal Transformation  #1 in Best Sellers in Alternative Medicine  #19 in Best Sellers in Health, Fitness & Dieting  #19 in Best Sellers in Religion & Spirituality  #4 in Best Sellers in Spirituality  #10 in Best Sellers in Self-Help  #1 in Movers & Shakers in Books  #1 in Books > Self-Help > Success AMAZON USA KINDLE  Amazon Best Sellers Rank: #139,093 Paid in Kindle Store AMAZON CANADA  Amazon Bestsellers Rank: #222 in Books (See Top 100 in Books)  #4 in Books > Religion & Spirituality > Spirituality > Personal Transformation  #10 in Books > Self-Help > Success  #9 in Books > Religion & Spirituality > New Age  #6 in Best Sellers in Spirituality  #28 in Best Sellers in Religion & Spirituality  #36 in Best Sellers in Self-Help AMAZON UK  Amazon Bestsellers Rank: 111 in Books (See Top 100 in Books)  #16 in Books > Mind, Body & Spirit Results Page 1 of 3

 AMAZON GERMANY  Amazon Bestsellers Rank: No. 122 English Books  No. 1 in English Books > Religion & Spirituality > Spirituality > Personal Transformation  No. 3 in English Books > Health, Mind & Body > Self-Help > Personal Transformation  No. 3 in English Books > Health, Mind & Body > Self-Help > Success  #1 in HNR Neuerscheinungen in Spiritualität zu Persönlicher Verwandlung (Personal Transformation in Spirituality)  #1 Neuerscheinungen in Spiritualität (HNR in Spirituality)  #1 Bestseller in Spirituality  #4 Bestseller in Religion & Esoterik  #2 in HNR Neuerscheinungen in Religion & Esoterik  #1 in HNR Neuerscheinungen in Selbsthilfe zum Erfolg (Self Help Success)  #1 in HNR Neuerscheinungen in Selbsthilfe (Self-Help)  #1 Neuerscheinungen in Gesundheit, Geist & Körper (Health, Mind & Body)  #1 in HNR Neuerscheinungen in Selbsthilfe zu Persönlicher Verwandlung (Personal Transformation in Self-Help)  #9 in Bestsellers in Selbsthilfe (Self-Help)  #12 Bestseller in Gesundheit, Geist & Körper (Health, Mind & Body)  #13 Hot New Releases in all books  #1 Movers & Shakers Overall AMAZON FRANCE  Classement des meilleures ventes d'Amazon: 54 en Livres anglais et étrangers (Voir les 100 premiers en Livres anglais et étrangers)  n°1 dans Livres anglais et étrangers > Religion & Spirituality > Spirituality > Personal Transformation  n°1 dans Livres anglais et étrangers > Health, Mind & Body > Self-Help > Success  n°2 dans Livres anglais et étrangers > Health, Mind & Body > Self-Help > Personal Transformation  #70 Hot New Releases Overall  #1 in Movers & Shakers  #1 in Les meilleures ventes en Spirituality  #5 in Les meilleures ventes en Religion & Spirituality  #3 in Les meilleures ventes en Self-Help  #6 in Les meilleures ventes en Health, Mind and Body Results Page 2 of 3

 AMAZON FRANCE KINDLE  d'Amazon: n° dans la Boutique Kindle AMAZON SPAIN  Clasificación en los más vendidos de Amazon: nº1.048 en Libros en idiomas extranjeros (Ver el Top 100 en Libros en idiomas extranjeros) cuerpo y espiritualidad  n°31 en Libros en idiomas extranjeros > Salud, familia y desarrollo personal > Mente, (Mind, Body & Spirituality)  n°41 en Libros en idiomas extranjeros > Salud, familia y desarrollo personal > Desarrollo personal y autoayuda (Personal Development)  #5 Latest on Mind, Body & Spirituality  #3 Últimas novedades en Desarrollo personal y autoayuda (Latest on Personal Development)  #10 Últimas novedades en Salud, familia y desarrollo personal (Latest on Health, Mind & Body) AMAZON JAPAN KINDLE  Amazon ベストセラー商品ランキング :  294 位 ─ Kindle ストア > Kindle 洋書 > Religion & Spirituality > Occult  1175 位 ─ Kindle ストア > Kindle 洋書 > Health, Mind & Body > Self-Help  2064 位 ─ 洋書 > Self-Help > Personal Transformation  Results Page 3 of 3

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 AMAZON USA  Amazon Best Sellers Rank: #7 in Books (See Top 100 in Books)  (shows as #6 in the list)  #1 in Books > Health, Fitness & Dieting > Diseases & Physical Ailments > Heart Disease  #1 in Books > Health, Fitness & Dieting > Nutrition  #1 in Books > Health, Fitness & Dieting > Alternative Medicine  #2 in Movers & Shakers in Books  #2 in Hot New Releases in Books  #1 in Hot New Releases in Nutrition  #1 in Hot New Releases in Alternative Medicine  #1 in Hot New Releases in Health, Fitness & Dieting  #1 in Hot New Releases in Heart Disease  #1 in Best Sellers in Diseases & Physical Ailments Health  #1 in Hot New Releases in Diseases & Physical Ailments Health  #9 in Best Sellers in Health, Fitness & Dieting AMAZON USA KINDLE  Amazon Bestsellers Rank: #7,313 Paid in Kindle Store AMAZON CANADA KINDLE  Amazon Bestsellers Rank: #7,021 Paid in Kindle Store AMAZON UK  Amazon Bestsellers Rank: 21,214 in Books BARNES & NOBLE  Sales rank:3  #2 in Trending Books  #2 in Paperback Bestsellers  #9 in Showing 1 – 30 of results in All Products. BARNES & NOBLE KINDLE  Sales rank: 469,031 Results

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 Results USA Amazon Best Sellers Rank: #32 in Books (See Top 100 in Books) Best seller in several categories USA KINDLE Best seller in several categories CANADA Amazon Bestsellers Rank: #34 in Books (See Top 100 in Books) Best seller in several categories CANADA KINDLE UK UK KINDLE AUSTRALIA KINDLE GERMANY GERMANY KINDLE SPAIN SPAIN KINDLE FRANCE FRANCE KINDLE CHINA ITALY KINDLE INDIA INDIA KINDLE JAPAN JAPAN KINDLE BRAZIL MEXICO BARNES & NOBLE in Top 100) #5 in Diet & Nutrition BOOKS A MILLION #1 in Books > Health & Fitness > Diseases - Musculoskeletal #2 in Books > Health & Fitness > Healthy Living

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  Amazon: #1 overall (and many #1s in subcategories)  Barnes & Noble: #5 overall  Publisher's Weekly: #5 in Trade Paper  New York Times: #7 in Advice, How-to, and Miscellaneous  USA Today: #111 overall (which includes all genres, non-fiction and fiction, hardcover and paperback) Results

  Best Seller Overall  Best Seller in Categories  Best Seller on Multiple Sites  International Best Seller  Foreign Rights Requests  Publisher Interest  New Clients  New Business Summary of ALL Results

  What are your goals?  What would you like to accomplish?  What are your revenue goals/business goals?  Would you like to “own” a particular market and be recognized as “the one and only”? Start with the End in Mind

  New Model Best Seller Project Plan  New Model Best Seller Check List Support Materials

  Get clear on your goals  Review the Samples from This Presentation  Review the Project Plan Thoroughly Action Items

 QUESTIONS?