Commons Corner Store BUSINESS PLAN PRESENTATION Colin Bennett – Project Manager Kunaal Bansal – Accounting Manager Crystal MacIntyre – Marketing Plan Joel Wilson– Human Resources Manager
Mission Statement: To provide IBT and students with a laptop with: Swift and efficient laptop repairs Software assistance Printing Services Laptop Accessories All at an affordable price at your Commons Corner Store!
Goals: Strategic: Provide Efficient laptops Quality Services Expand within 5 years of operation Operational: Proper, effective repairs Satisfied Customers Quality Products
Factors Of Production: Land – Commons Corner Store Labour – Hiring Employees Capital –80% Bank Loans –14% Fundraiser –4% Personal Money
Information –Surveys (One on one and online) – Questionnaire's Entrepreneurship –Goals and visions –Leader(s)
Entrepreneurial Characteristics: Risk Taker Works Well In a team Leader Goal Setter Hard-Worker Self-Confident Flexible Persistent Patient Imaginative Curious
Motivational Approach: Ultimate Goal: Internally Motivated Employee’s Pay Them Discounts at the store Discounts at the school weight room Friend and Family Benefits School Trip Program
Leadership Approach Democratic – The leader has clear expectations but allows employees to give feedback about their work.
Possible Challenges: Putting the word out –Put out flyers –Offer discounts –Spread the word Gaining trust of customers –Nice and Friendly –Prove it to them Hiring the right employees –Complex interview process
Competition: Local Hardware Repair Stores MDG (Only every Tuesday) The school Local Electronics Store
Hours of Operation: Morning (8:00am-8:30am) –1 Employee Required 3 rd Period (11:08am-12:26pm) –2 Employees Required 4 th Period (12:26pm-1:41pm) –2 Employees Required After School (3:00pm-3:30pm) –1 Employee required
Recruiting: Placing flyers around the school Performing in-class presentations Selecting: Must be grade 11+ Application form Interview Process
Orient & Train: Employees will be oriented with: –Facility –Safety –Responsibilities –Expectations Employees will be Trained by: –Qualified Computer technician for 1 month
Developing Attitudes: Flexible work hours Discounts Friends and Family Benefits School Trip Program Lower Hours for Exam Week
Departures and Dismissals: Departures: –Asked to fill out a departure form –Exit interview (if deemed necessary) Dismissals: – Warning Policy will be used –Your fired approach used as third step – Reasons: Late, Insufficiency, Bad attitude
Need USB Drives Headphones CD-R’s Wireless Mice Printing Services Software Assistance Laptop Repairs Products/Services: - Want USB Drives Headphones CD-R’s
Reasons Behind Decisions: We chose to sell these products because: – We all have a passion for technology – We think we can be the best at it – We can beat competition – Suited the school’s needs – There is demand behind these products
Marketing Plan Price and Product –USB ($14.00 each) –Headphones ($12.00 each) –CD-R ($1.12 each) –Wireless Mouse ($20.00 each) –Printing Services ($0.07 per page Black and white, pr $0.35 per page in colour) –Software Assistance ($10.00 service fee) –Laptop Repairs ($10.00 Service fee + Parts)
Marketing Plan Place –Commons Corner Store (10 North Park Drive) Promotion –Putting out flyers –P.A advertisements –In-class presentations –Personal Selling
First Year goes Well Second Year Increase Third Year slow at first Fourth and Fifth year increasing steadily Accessories increasing by 25% Repairs average increase around 15-19% per year Software assistance increasing by 11% per year Printing Services Increasing by around 11% Projections: