Alumni as Stakeholders: ImmoABS - Vienna Bob Martens Vienna University of Technology

 Introduction: Alumni issues  ImmoABS – RE Alumni Association  Use of Social Media

Introduction: Alumni issues  A. Institutional solution [wide range] ? versus  B. Topical solution [certain area/field] ?  Initiative by alumni  Self organized  Continued networking

ImmoABS – RE Alumni Association  1989 start of Real Estate course work  Critical number of alumni (approx. 500)  1995: Akademische Studiengesellschaft fu ̈ r Immobilien- und Wohnwesen [Academic Study Group for Real Estate and Housing] .... German naming  led to re-branding (2008) ImmoABS - Immobilienabsolventen TU Wien

ImmoABS  Events (meetings, excursions)  Coaching & Mentoring  Networking ...  RE: local business... vs. global participation

ImmoABS and TU Wien  Good links with the course providers haven proven to be of crucial importance  Future members  Renewal of volunteering capacity Last not least: Ambassadors for the course (credibility)

Use of Social Media  German speaking region  XING... moderated group / announcements and handling of activities  Alternatives: LinkedIn --- Facebook

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