Show Me How Mobile is Done Clark Quinn Ph.D. Patti Shank Ph.D. Imogen Casebourne, MSc
? TB = Terabyte (1000 GB) PB = Petabyte (1000 TB) EB = Exabyte (1000 PB)
How do people use laptops and pocket devices differently?
Guild Survey N=819 Feb 2011 through Feb 2012
What are the top mLearning Devices?
What is the top mLearning Platform?
What impact is mLearning having?
What mLearning plans do respondents have?
9 Case Studies
We asked Was this developed externally or internally? What was the learning need? How did the solution work? Was it a mobile web or native app? What development tools were used? What were the outcomes?
Then we wondered... What could you use?
Case 1: Health Care Optional training Global audience
The solution
Case 2: UK National Health Service UK’s largest employer
The Solution
Case 3: Estacio Brazilian University 14,000 employees 75 campuses 20 states 284,000 students
The solution
Case 4: BlackBerry Launch of BlackBerry z10 BlackBerry 10 Global training Across all devices Challenging timeframes
The solution
Case 5: UK Government Over 335,000 users 1000 new users per day Busy people On the move Across the UK
The solution
Case 6: US Coast Guard Learners in hard to reach locations
The solution
Case 7: SONIC Largest US Drive-in Over 3,500 drive-ins Over 398,929 drink combinations A changing menu of monthly specials
The Solution
Case 8: British Red Cross UK branch Global organization Emergency response Emergency preparation
The Solution
Case 9: CSIR Based in South Africa Working across Africa Research into mobile technology School children across Africa lack books But many have mobiles
The Solution
Lessons learned We identified three key lessons 3
Lesson 1 Be sure to involve stakeholders early on
Lesson 2 Have a marketing strategy in place
Lesson 3 Warn learners if they could end-up paying for data transfer
Major Takeaways The report outlines nine major takeaways... 9
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Clark Quinn Ph.D. Patti Imogen Casebourne,