AMLAN Rare Pride Campaign Anabele B. Barillo, Conservation Fellow.

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Presentation transcript:

AMLAN Rare Pride Campaign Anabele B. Barillo, Conservation Fellow

“ Taga-AMLAN ta Bai! Sangtwaryo sa atong Barangay Kitang tanan ang Magbantay” “Inyong partisipasyon Among guikinahanglan Mananagat nga malapason Atong isumbong ug hunongon” “Mananagat nga Taga-Amlan Sa balaud motuman Sangtwaryo sa kadagatan Dili namo pangisdaan Haron mabulahan Ang among kabataan” i-text si Mayor sa 0917… i-tug-an sa Bantay Dagat

Lessons learned during material testing Pre-testing gives the TA a sense of ownership and Pride over the material Pre-testing is important in validating the material (logo ideas, slogan, key messages)

Changes as a result of pre-testing of message “Buotang ginikanan, gawas sa sangtwaryo Magpanagatan” “Taga-Amlan ta Bai! Sangtwaryo sa atong Barangay Kitang tanan ang MAGBANTAY” “Taga-Amlan ta Bai! Sangtwaryo sa atong Barangay Kitang tanan ang MAGBANTAY”

Changes as a result of pre-testing

Draft material no. 1

Sermon Sheet

Mascot design

Launching: October 19, 2011 Morning -Mass (Religious Leaders)-Street Parade -Fluvial Parade by Fishers-Program Proper (boat décor competition) (Message from Dignitaries) -Ritual Presentation “Budyas” LUNCH …“Salo-salo sa Payag” (8 booths, each will feature “pinakaLAMI” nga pagkaon) LUNCH …“Salo-salo sa Payag” (8 booths, each will feature “pinakaLAMI” nga pagkaon) Afternoon -Story-Writing Contest-Debate by High School Students (students)(Reporting Intrusions) -Games for fishers Evening -Pledge of Commitment -Awarding of prizes and certificates -Live band

Top 3 accomplishments in BROP Enforcement Planning-Workshop Installed new / replaced old marker buoys Started improving the reporting and filing system (Center at MENRO)

Biggest challenge and solution in BR 24/7 guarding in Bio-os MPA (offshore reef) Due to… -Difficulty in installing a floating guardhouse due to exposure to big waves and strong current -Intruders from neighboring towns

Biggest challenge What if… …during the LAUNCH