Pork Academy U.S. Pork Exports Situation and Outlook Becca Nepple, VP International Marketing, National Pork Board Dermot Hayes, Professor, Iowa State.

Slides:



Advertisements
Similar presentations
USMEF General Session U.S. Meat Export Federation.
Advertisements

Prospects for U.S. Meat Exports The View From Washington Shayle Shagam World Agricultural Outlook Board U.S. Department of Agriculture.
Putting U.S. Meat On The World’s Table Building International Demand For U.S. Beef Lynn Heinze V.P. Information Services U.S. Meat Export Federation.
US Pork Exports Becca Hendricks AVP International Marketing, National Pork Board.
International Marketing Trade Update July Beef Consumption Growth U.S. +4.4% or +538 Thous MT Rest of World: +17% or nearly an additional 9 million.
Doing Business in Korea October 22, 2008 Ken Nye, Commodity Specialist Michigan Farm Bureau.
Pork Commodity Outlook: the international dimension Presentation to Vietnamese Officials by Monte Vandeveer, ERS/USDA February 2006 Hanoi.
Ron Plain, Ph.D. Professor of Agricultural Economics University of Missouri-Columbia Hog Market Forecast 2004 Iowa.
U.S. Beef Exports Update for September 2012 November 2012.
Ron Plain Professor of Agricultural Economics University of Missouri-Columbia Swine Industry Outlook Worse than 1998?
Outlook for the U.S. Meat Sector in 2011 Presented By Shayle D. Shagam World Agricultural Outlook Board U.S. Department of Agriculture Outlook 2011 Canberra,
Outlook for the U.S. Livestock and Poultry Sectors in 2011 Presented By Shayle D. Shagam World Agricultural Outlook Board, USDA USDA Outlook Forum Washington,
Ron Plain Professor of Agricultural Economics University of Missouri-Columbia Pork Outlook Midwest/Great Plains & Western.
1-1 Chapter 1 WORLDWIDE DEVELOPMENTS. 1-2 Regional Developments Impacting Internationalization North American Free Trade Agreement (NAFTA) –U.S., Canada,
Does the U.S. Feed the World?
Brett Stuart June 19, 2014 Global Pork/Protein Update.
Outlook for the U.S. Dairy Sector in 2012 Milton Madison Farm Service Agency U.S. Department of Agriculture Presented at the 2012 USDA Outlook Forum Washington,
Craig James Chief Economist, CommSec, July 2011 The Australian & Global Economy ediscoveryconsulting.blogspot.com.
Beef Industry Summer Conference Joint International Marketing Committee Trade Update Erin Daley Economist, USMEF July 31, 2010 Denver, Colorado.
Economics for Leaders Voluntary trade… creates wealth Any choice creates an… opportunity cost Both individuals and firms compare marginal benefit to… marginal.
The United States and the Global Economy
PRT 2008 Lecture 11. International agricultural trade Total merchandise trade Total merchandise trade Malaysia trade performance ( ) Malaysia.
Trade Programs, Policies, and Outlook 2014 Farm Bill Education Conference Luis A. Ribera Associate Professor and Extension Economist.
NIAA Animal Health Emergency Management Council Cindy Cunningham Assistant Vice President, Communications National Pork Board
A region with two stories……….growing established markets & developing emerging markets Aaron Iori Regional Manager SE Asia/Greater China.
NPB International Trade Update Becca Hendricks, VP International Marketing.
PASC’s role in supporting Free Trade in the region.
Food Chain Disruptions & Trade 2005 Agricultural Outlook Forum Washington, D.C. February 25, 2005 Parr Rosson Professor & Director Center for North American.
Ron Plain D. Howard Doane Professor of Agricultural Economics University of Missouri-Columbia Hog & Pork Outlook Midwest.
Global Protein Demand Presented by Rob Murphy Senior Vice President September 10, 2015 Global Trade Exchange Conference, Minneapolis, MN.
Helping southern U.S. companies export food and agricultural products around the world. Southern United States Trade Association Danielle.
The Chinese Agricultural Sector after Admittance to the WTO Won W. Koo Director and Professor Center for Agricultural Policy and Trade Studies North Dakota.
Does the U.S. Feed the World? Economic Research Service U.S. Department of Agriculture.
US Pork International Trade Becca Hendricks, AVP International Marketing National Pork Board.
1 Chapter 21 International Trade and Finance ©2004 Thomson/South-Western Key Concepts Key Concepts Summary Summary Practice Quiz.
Outlook for the U.S. Livestock and Poultry Sectors in 2012 Presented By Shayle D. Shagam World Agricultural Outlook Board, USDA USDA Outlook Forum Washington,
Trade & Economic Impacts of Animal Disease Outbreaks Parr Rosson Professor & Director Center for North American Studies Texas A&M University.
The past, present and future of trade in dairy products: Insights into the impact of reduced protection and increased globalization on once-protected industries.
Chapter 10 Competition in the Global Marketplace: Should We Protect Ourselves from International Trade? Copyright © 2010 by the McGraw-Hill Companies,
Does the U.S. Feed the World? Economic Research Service U.S. Department of Agriculture.
Chapter 26- Comparing Economic Systems. Why Nations Trade Exported goods are sold to other countries; imported goods are purchased from abroad; the US.
Outlook for the U.S. Livestock and Poultry Sectors Presented By Shayle D. Shagam World Agricultural Outlook Board, USDA USDA Outlook Forum Washington,
The U.S. Meat Industry: Economic Contributions. Economic Impact Meat and poultry are the largest sector of U.S. agriculture. In 2008, meat and poultry.
U.S. Beef Export Update & Beef Market Situation in U.S. Erin Daley Economist, USMEF Seoul, Korea June 23, 2009.
Associate Professor/Crop Marketing Specialist
Ag Outlook Clear Lake Bank & Trust Meeting Clear Lake, Iowa
Crop & Livestock Market Outlook
Size of Industry.
Associate Professor/Crop Markets Specialist
U.S. Beef Exports Update for November 2017
Associate Professor/Crop Marketing Specialist
Crop and Livestock Market Outlook
Associate Professor/Crop Marketing Specialist
Associate Professor/Crop Marketing Specialist
Ag Outlook Ackley State Bank Ag Outlook Iowa Falls, Iowa Dec. 17, 2015
U.S. Beef Exports Update for September 2017
Washington Trade Overview 18th Annual International Legislators Forum (ILF) June 26, 2018 Hanna Abou-El-Seoud.
Cattle Market Update Derrell S. Peel
Ag Outlook Northwest Iowa Young & Beginning Farmer Gathering
Crop Situation and Outlook
Associate Professor/Crop Marketing Specialist
Ag Outlook 2017 Agriculture Outlook Meeting Hampton, Iowa
Associate Professor/Crop Markets Specialist
Associate Professor/Crop Marketing Specialist
Associate Professor/Crop Marketing Specialist
Associate Professor/Crop Marketing Specialist
Ag Economic Outlook Ohnward Bank & Trust Town Hall Meeting
U.S. Beef Exports Update for July 2017
Trade, Tariffs, & the Ag Economy
U.S. Pork Exports Update for January 2019
Presentation transcript:

Pork Academy U.S. Pork Exports Situation and Outlook Becca Nepple, VP International Marketing, National Pork Board Dermot Hayes, Professor, Iowa State University

Checkoff Focus on International Trade

Areas of Checkoff Investment Marketing and promotion Market research Market intelligence New product development Marketing and promotion Market research Market intelligence New product development

Growth of US Market Due to Access

Partnership with USMEF

Where Are We Now?

Looking Back: 2014 Value record: $6.674 B, ↑10% Volume: B lbs, ↑2% Value at $62.45/head

Current: 1 st Quarter 2015 Value: ↓14% Volume: ↓10% – But, March showed largest volume of exports in 11 months – March showed a 10% increase from February Value at $48.48/head 25% of production

Addressing Compounding Issues What’s Happened? China access Russia closure…EU/Canada nimble Currency issues…many competitors have advantages West coast port issues…still backlog, loss of chilled value What’s Coming? MCOOL retaliation? Expect big increase in U.S. production

Top US Export Markets: Jan-Mar 2015 Mexico 396.0, ↑7% Japan 229.1, ↓13% China/HK 149.4, ↓40% Korea126.5, ↑43% Canada107.8, ↑2% C/S Am65.9, ↓8% Oceania28.1, ↓41% Carrib22.4, 0% ASEAN20.9, ↓57% Japan $386.6, ↓19% Mexico $321.2, ↓6% Canada $192.4, 0% Korea $180.4, ↑55% China/HK $152.1, ↓42% C/S Am $80.1, ↓5% Oceania $45.2, ↓37% Carrib $25.4, 0% ASEAN $21.0, ↓61% Volume (Million Pounds) Value (Million $) Source: USDA statistics compiled by USMEF, compared to 2014

Source: USDA/FAS, PSD Data Lost Share of Global Pork Exports

Where Do We Go From Here?

We Have a Goal! By 2020, increase pork exports through access to new markets and expansion of existing markets, and achieve an increase an average annual increase of 9% in value and quantity (compared to 2014 year-end data)

How? Move Muscle Meats

How? Move By-Products

How? Promotion Focus in industry Access Product

Economist’s Perspective

Overview Big picture: where is the available land and what is the best way to move agricultural products? Obstacles to agricultural trade Importance of trade agreements Impact of trade on pork market in 2014 and 2015

World Map in Proportion to Population

World Map in Proportion to Arable Land

World Map in Proportion to Cereal Sales

Growth in Wealth ( )

Ship Grains or Meat?

So Why Do We See Grain Trains? Governments in Asia have traditionally protected their livestock and allowed for the free movement of grain They do this to encourage economic activity and to maintain a semblance of food security This means that free trade agreements result in additional meat exports

Where Does the Pork Come From?

US Currently Has FTAs with 20 Countries

Plus, Potential with 12 TPP Countries

Plus, Potential with EU

Colombia: An Example Continued phase out of duties Solution to the Trichinae barrier has provided better access for chilled product Sales hit $132 million in the past 12 months Is Peru next?

Colombia: An Example

Mexico: An Example

Global Carcass Price

Exports, Year Ending March Partner Country United States Dollars % Change 2015/ World6,356,995,2866,444,731,4496,731,950, Japan1,944,093,9801,890,979,1581,849,003, Mexico1,159,058,1231,416,170,8061,675,061, Canada866,787,832835,798,099911,654, Korea, South374,053,384303,748,135518,770, China736,872,753769,366,505378,068, Hong Kong188,501,768228,669,018358,607, Australia207,187,710190,118,271165,547, Russia243,184,757118,195137,911,189∞ Colombia58,574,462112,876,080132,428, Philippines104,946,515117,085,60196,459, Singapore26,408,70865,239,39859,592, Dominican Republic37,271,30845,903,78449,469, Chile45,810,07464,398,71748,028, Honduras47,131,32949,748,35346,258, Guatemala27,318,82430,114,92343,942, Taiwan39,813,86338,647,54539,217, Panama22,232,77927,105,12528,682, New Zealand28,086,68824,599,98918,322, Peru5,798,89615,502,27116,164,

Quantity of Exports Partner CountryUnit Quantity % Change 2015/ WorldT2,267,6262,284,2002,206, MexicoT613,996703,089745, JapanT443,136439,861455, CanadaT238,577217,691209, ChinaT354,249353,644164, Korea, SouthT135,231107,180155, Hong KongT78,71986,556138, ColombiaT21,75744,03746, AustraliaT65,53956,43643, PhilippinesT46,84152,43337, RussiaT85, ,257∞ SingaporeT8,88526,06221, Dominican RepublicT15,98219,51018, ChileT17,76825,50617, HondurasT20,02321,41717, TaiwanT17,33916,85616, GuatemalaT11,98111,39713, PanamaT10,44511,57110, PeruT2,6656,9126, BahamasT4,4364,8324, New ZealandT9,5998,0974,

Impact of Exports on Live Hog Prices Last spring we had access to China and Russia, and Japan, South Korea and Mexico had PED As a result, export growth was strong and prices were high Since then the EU and Canada lost a half million ton market in Russia, we lost access to Russia and have had problems in China China is particularly important because it buys so many variety meats

China Opportunity A 10,000 ton change in direct monthly exports of pork and pork variety meats to China causes a $5.50/cwt change in live hog values for that month. This 10,000 tons represents the exports sales lost due to this restriction Exports to China have fallen by 15,000 per month Paradoxically, China needs more imported pork because it has killed millions of sows

February 2015 futures

June 2015 Futures

EU Exports to Asia

EU and US Exports to China

So, What Happens Next? 2014 pork production was only 2.5% lower than 2013 production, yet we had record prices; part of this was due to strong export demand USDA expects 8.9% more US pork production in the third quarter and 6.1% more pork in the fourth quarter, this is due to more sows, recovery from PED and lower cost of gain It would take a 10% growth in US pork consumption to clear this market unless exports grow…..very difficult unless we get an outbreak of bird flu in the south this fall

Three Possible Outcomes We solve the Ractopamine dilemma and get back into China, prices stay near those on the CME We enter into a price war with the EU and expand the volume, but not the value of exports US hog prices fall so much that weights fall and the surplus is eliminated

Questions and Comments