Project / Company NAME Entrepreneur Name Your Logo Here

Introduction

The Problem Conclusion:

The Solution

Market Size –Is it Existing Market … e.g. Doing a search engine – no chasm Re-segmenting existing market – South West low cost New market – big chasm thru the valley of death until the hockey stick arrives if luck Clone market –Benchmark Customers, Customers Needs, Competitors, Risk –Pains / Gains and Job to be done –Draw a Diagram of Customer WorkFlow – Day in the Life –Draw a Diagram – Customer Archetype –These Customers, how do they solve their problem today, and how your value proposition solve it –Above impact on Market size, cost of entry, launch type, competitive barriers, positioning Sales model, margins, sales cycles, chasm width Finance, ongoing capital, time to profitability

Customers Single, Pair Sided (Visa, eBay, LinkedIn, Google Users/Advertisers), Multi Sided Who is the User and are they different than the below? Who is the Economic Buyer (who pays) Decision Maker Who is the Recommender / Influencer to Buy What’ve we learned

Product-Market Fit Diagram the Day in the life of customers and where your product fits What frequency does it occur Who did you speak to and what they said Customer Gains: Customer Pains: Top 5. Barriers keeping clients not adopting product and what they fear Who influences their buying patterns

Revenue Model

Sales Cycle This is the channels Channels: physical or virtual to be direct or indirect on the web, cloud, mobile devices OEM Resellers Distributors What to focus on in the early days Draw the Channel Diagram and its Economics Lessons learnt from channel partners

Competition Feature 1Feature 2etc Company 1Use Use any of the symbols ● ◔◕◓ ○ Company 2 etc

Key Partners

Entrepreneurial Team

Advisory Board

Financials Investment Needed Investment Raised

The Offer to Investor

YOUR PHONE NUMBER Contact YOUR NAME | CEO SKYPE TWITTER Your Logo Here