Volunteer Services for Animals Modernizing Online Resources Bobbi Borrelli.

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Presentation transcript:

Volunteer Services for Animals Modernizing Online Resources Bobbi Borrelli

Areas of Concern Gear towards VSA Goals Redesign with a modern outlook Edit paragraphs of text information Cross-connect chapters Online Presence Benefits and consumer education Solutions

VSA Goals Decrease cat population “Bully Breed” abandonment Legal advocacy Goals need to be publicized clearly Must be specific and attainable The website is the perfect forum with proper design

Information Presentation Current design has large paragraphs of information Add videos and outside links to increase interactivity “Petfinder”

Pet-finder

Chapter Connection Explain the steps that now need to be taken

Social Media

Online Presence Blog or forum  As simple as keeping Facebook updated  Embedding Facebook time-line into website Online newsletter  Reach larger demographic  Update donors on upcoming events, animal success stories, volunteer opportunities, donation information, and successful impact on community

Online Education Programs and Services  Legislative advocacy, public showings, humane education, and spay/neuter program Provide online resources  Links, Videos, PDFs, News Articles  Educational PowerPoints, Application Forms  Perfect for humane education and the Spay/Neuter program

Benefits Contributors want to see benefits of donation  Real-life videos and pictures of volunteers, rescued animals, and legislature process interviews “Luna's Story” on our business mailer

Solutions Increase donations  Updated website  Greek Life sponsors  Specialty fundraisers  Art shows, charity gala, 5K, WaterFire table

Solutions Volunteers  College clubs  Brown Swearer Center for Public Service  JWU Feinstein Center, UIB  Greek Life  Sororities, Fraternities, ESD

Web Design RISD/ JWU Graphic Design Clubs/ Classes Redesign website to be more modern “Start Here” approach

Advertising Google Webmaster Tools

Modernizing and Achieving Goals Redesign website with a modern look geared toward accomplishing VSA goals Cross-connect chapters and use colleges to create a mutually beneficial relationship Use our online presence to show benefits of donation and educate current and future pet owners