Gordon Ramsay’s Ultimate Home Cooking 2013 August 31, 2013 (20 episodes x 10 weeks)

2 GORDON RAMSAY’S ULTIMATE HOME COOKING Starts August 31 st, 2013 Gordon Ramsay’s Ultimate Home Cooking concentrates on a different themes that are essential for the modern cook - from the secret of cooking with chilli and spice, through to baking, roasting and slow cooking - and is packed full of useful tricks and tips to save time and money. Feature on the site include: Video 20 x 30 minute episodes Opportunity to sponsor the pre, mid and post-roll ads of each full episode video Episodes Episode details for each episode Host Info Host bio information *For mock purposes only

3 Title sponsorship includes clickable sponsorship logo, display roadblock and first pre-roll on all videos within the guide Prominent co-branded Homepage Rotator promotion on foodnetwork.ca, 4 days (1x every 2 weeks) Co-branded button + blurb in one Food Network Newsletter Co-Branded Leaderboard & Big Box to promote sponsorship program across foodnetwork.ca, Food Audience Targeted Vertical and SPAN Brandsell Leaderboard & Big Box across foodnetwork.ca, Food Audience Targeted Vertical and SPAN *For mock purposes only SPONSORSHIP PACKAGE

4 Feature tile on GlobalNews.ca homepage (1 week) Feature tile on ShawConnect.ca (1 day) Facebook promotion*, +14,000 fans Twitter promotion*, +35,000 followers *No client or product brand messaging is allowed within Tweets or Facebook posts. *For mock purposes only ADDED VALUE EDITORIAL PROMOTION

GORDON RAMSAY’S ULTIMATE HOME COOKING Starts August 31 st, 2013 (20 Episodes x 10 Weeks) Digital Sponsorship Package Estimated Impressions Public CPMValueAgency RatePriceSubtotals% Brandsell Sponsorship Elements - 15% Sponsorship Roadblock Premium $11,59233% Clickable Sponsorship Logo - Show Site/Guide70,000$10$700$10$700 Brandsell 728x90 Leaderboard roadblock within the sponsorship feature (x2)140,000$18$2,576$18$2,576 Brandsell 300x250 Big Box roadblock within the sponsorship feature (x2)140,000$25$3,542$25$3,542 Brandsell :15 second video ad roadblock within the sponsorship feature - First Pre-roll18,000 $75$1,346$75$1,346 Brandsell 728x90 Leaderboard - video companion ad roadblock (x1)18,000 Brandsell 300x250 Big Box - video companion ad roadblock (x1)18,000 Brandsell Wallpaper on Homepage (1 day/week for 4 weeks)34,286$40$1,371$40$1,371 Brandsell 728x90 Leaderboard roadblock on Foodnetwork Homepage (x1)34,286$16$549$16$549 Brandsell 300x250 Big Box roadblock on Foodnetwork Homepage (x2)68,571$22$1,509$22$1,509 Co-Branded Sponsorship Promotion Elements - Not Subject to Agency Discount $5,98717% Co-Branded Flash Rotator on the Homepage (1 day/2 weeks)17,143$16$274$8$137 Co-Branded Feature Button and Blurb on the Bi-weekly Newsletter130,000$10$1,300$5$650 Co-Branded Feature Big Box on ShawConnect.ca (1 Day)N/A $2,600 Co-Branded Feature Tile with Logo on GlobalNews.ca (1 Week)N/A $2,600 Co-Branded Media Support (50% of Brandsell CPM) - Subject to Agency Discount $3,40010% Co-Branded ROS 728x90 Leaderboard - Food100,000$16$1,600$8$800 Co-Branded ROS 300x250 Big Box - Food100,000$22$2,200$11$1,100 Co-Branded RON 728x90 Leaderboard - SPAN100,000$12$1,200$6$600 Co-Branded RON 300x250 Big Box - SPAN100,000$18$1,800$9$900 Brandsell Media Plan - Subject to Agency Discount $12,30035% Brandsell ROS 728x90 Leaderboard - Food100,000$16$1,600$16$1,600 Brandsell ROS 300x250 Big Box - Food100,000$22$2,200$22$2,200 Brandsell ROS 728x90 Leaderboard - SCRIPPS Food100,000$12$1,200$12$1,200 Brandsell ROS 300x250 Big Box - SCRIPPS Food100,000$18$1,800$18$1,800 :15 Seconds Video Ad + Companion BB - Food 100,000$49$4,900$55$5,500 Hard Costs - Not Subject to Agency Discount $00% Hard Costs - Standard Sponsorship Logo+ Co-Branded Ad1$500 Hard Costs- Wallpaper1$1,000 Hard Costs - Co-brand Button OR Newsletter Button OR Rotator OR Editorial Brick1$250 Total Impressions Total ValueeCPMTotal Cost 95% Digital Sponsorship Package Summary1,588,286$33,416$22.05 $35,029 * Please note total impressions and availability are subject to change based on programming

Thank You