How to break into enterprise mobile B2B (without selling your soul!) Jenny Blumberg August 2015.

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Presentation transcript:

How to break into enterprise mobile B2B (without selling your soul!) Jenny Blumberg August 2015

AYNK (Acronyms You Need to Know) EMM – Enterprise Mobility Management MDM, MAM– Mobile Device Management, Mobile App Management BYOD, CYOD – Bring Your Own Device, Choose Your Own Device MADP, RMAD – Mobile App Development Platform, Rapid Mobile App Development MBaaS – Mobile Backend as a Service

Why EMM? Demand People desire consumer-grade mobile apps Lack of current developer resources Impact Change how people work Industries with non-desk workers set to benefit Apple as a leader B2B Distribution iOS is most popular in BYOD

MBaaS

Authentication Basic over SSL Claims-based (ADFS) NTLM OAuth SAML Forms …and multi-factor!

Encrypted storage Secure tunneling Multi-factor authentication App management

MDM integration in 5 easy steps! Integrate SDK into app project Install MDM profile on phone Install and configure tunnel Profile talks to SDK and sends traffic through tunnel Profit! $$

Distribution Apple B2B (+ MDM) Public App Store MDM whitelist Resigned ipa (custom apps only!)

Questions?