~ Clark Lee, Assistant Director for Training and Professional Development, University of South Carolina ~ Denise Wellman, Director of Visitor Center, University of South Carolina Sponsored by the Research and Assessment Committee

CiVSA Member Profile 59 of 117 institutions completed the campus visit survey Average membership years in CiVSA = 2 years Member less than 1 year = 10 members (of 59 sampled) Member for 5 or more years = 5 members (of 59 sampled)

Categories Institution Classification ** Enrollment Range VS2very small 2 year<500 S2small 2 year M2medium two year L2large two year VL2very large two yearat least VS4very small four year<1000 S4small four year M4medium 4 year L4large 4 year>10000 **Carnegie Classification Profile of Institutions n=59

Office locationsSq. Ft Average for stand alone VC Average for VC within Admissions **50799 Average Admissions6642 **Two L4 institutions reported 75,000 and 519,000 in square footage

Other Admissions (Undergrad & Grad combined) Orientation, Outreach and Transition Services Visitor Services (part of Enrollment Services) Visitor Center within University Relations, Communications and Marketing

Job Title of Immediate Supervisor: Other Director of Orientation, Outreach and Transition Programs Assistant Vice Provost Manger, Student Information Services Associate Vice President Welcome Center Manager Director of Communications Director of New Student Services Director of Integrated Branding Campus Visit Program Reporting Lines

Other conferences that CiVSA members attend Other:  Expendables  Ivy Plus (*counted in National tally)  National Association of Baptist Enrollment Professionals (*counted in National tally)  RAMACA  SCACA  SEC-Ad-Net

Tour Reservation System

Variety of Tours offered: Other (please specify) Graduate & athletic tours provided by other departments Cell phone tour, cable car tours, campus bear tours, philanthropy tours, CalKids tour

Undergraduate Campus Tour Schedule *12pm tours included as morning tour

Of those offering Saturday Tour Options Of those offering Sunday Tour Options

Number of Visitors per Undergraduate Tour

Tour Starting Locations Tour Ending Locations

Other areas that are shown on tours CourtyardHealth Center/Infirmary Greek RowStudent Life ChurchAquatic Center EngineeringStudent Support Area Law QuadAdministration Basketball ArenaHistoric Horseshoe StadiumModel Room AdmissionsQuad Bookstore

Admission Information Session part of Campus Tour Admission Information Session Location

Admission Information Session Scheduling

Who Conducts Admission Information Session?

Housing Only: Other  Residential Life offers these tours  If the prospect has already been to campus or in special cases  The Housing Ambassadors offer tours on an on-call basis. Housing Only ToursOvernight Visits

Methods of Giving Directions to Campus

Visitor Feedback Common Types of Feedback Other Types of Feedback  Card for Prospective Visits. Online for admitted visits.  Evaluation of tour directly following the tour, and then survey sent to families from President to be returned  ed survey they have to send back via  Q&A on tour- feedback

Utilization of Feedback Received  Use to make judgments to further enhance the program.  Director of Student Recruitment collects information.  Share with admissions office staff.  To adapt tour to better suit visitors' needs/expectations.

Utilization of Feedback: Campus Visit Program within Office of Admissions S4 Institution

Utilization of Feedback: Campus Visit Program within Office of Admissions M2 Institution Utilization of Feedback: Campus Visit Program within Office of Admissions M4 Institution

Utilization of Feedback: Campus Visit Program within Office of Admissions L4 Institution

Size Range of # guides Average per institution L28 to 109 L45 to M230 M412 to S410 to 5022 Average Tour Guides per Institution

PaidVolunteerBoth Visitor Center (stand alone)75% 25% Visitor Center within Admissions56%19%25% Admissions52%40%8% Other60%40%

Provide Training Once Each Semester/Quarter Visitor Center (stand alone)4 Visitor Center within Admissions7 Admissions11 Other (Orientation and VS w/in Enrollment) 2  Research proved that formal training was effective. Informal coaching, however, was the most effective…

Exceptions to dress code No flip-flops/open-toed shoes11.11% No shorts1.85% No hats3.70% No sunglasses3.70% No visible Greek affiliations3.70%