Lincoln Financial Field “The Linc” By: Steven Kolumban.

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Presentation transcript:

Lincoln Financial Field “The Linc” By: Steven Kolumban

History  Construction began May 7, 2001  Naming rights sold June 22, 2002 for million over 21 years  Opened August 3, 2003  Replaced Veteran’s Stadium as the Eagles home field  First ticketed event- soccer match between Manchester United and FC Barcelona August 3, 2003  September 8, 2003 first regular season NFL game held between Philadelphia Eagles and Tampa Bay Buccaneers

Stadium Features  Footprint- 790’ x 825’- 15 acres  Seating capacity- 67,594  Luxury suites- 172  Luxury suite seating- 3,040  Club seats- 10,828  Club lounges- 2 each at 40,000 sq. ft.  Parking spaces- 22,000

Features Cont.  Concession points- 308  Wheelchair accessible seats- 685  Three times more than the previous stadium- Veteran Stadium  uminfo/ uminfo/

Management and Staff: Marketing Coordinator  Reports to Manager of Entertainment Groups and the Eagles Alumni Manager  Responsibilities:  Responsible for assisting and overseeing several aspects of marketing initiatives for all entertainment and performing groups, as well as alumni.

Marketing Coordinator Cont.  Requirements:  Bachelors degree (marketing or communications)  1-2 years marketing and event planning experience preferred  1-2 years hand-on experience using Salesforce  Able to use Microsoft Word, Excel, and Powerpoint

Marketing Manager, Advertising and Research  Repots to Vice President of Marketing  Responsible for design and tracking of comprehensive research and marketing campaigns for the Eagles  Requirements:  Bachelors degree in marketing or a closely related field  3-5 years marketing experience  Strong understanding of advertising, media planning/buying, market research  Preferred skills: Microsoft Access, Adobe Photoshop, and website development and design

Software Developer  Reports to Director of IT, takes daily direction from Software Architect  Responsibilities:  Create on-screen forms, graphs, custom controls and highly detailed reports  Provide tech support to football staff on usage of applications  Manage football databases; tune them up when needed

Software Developer (cont.)  Requirements:  Min. 3-5 years working in multi- developer environment  Min. 3-5 years exp. Database Design  Exp. Creating and manipulating graphs

Developer  Reports to Director of Digital and Social Media  Responsibilities:  Conduct all day-to-day marketing activities (i.e. campaign creation, scheduling, etc.)  Assist in operating team’s content management system as to updating and maintaining official sites on daily basis

Developer (cont.)  Requirements:  Bachelor’s Degree  1-3 years marketing or digital - related experience  Strong understanding of integrated marketing communication  Knowledge of HTML, CSS, JavaScript, Adobe Creative Suite, and Dreamweaver

Stadium Operations Full-Time Post-Graduate Internship  General administrative and office duties- filing, copying, etc.  Miscellaneous spreadsheet and document creation  Create and reconcile purchase orders and invoices  Small project coordination  Visual inspections of stadium equipment

Justification  I have been an Eagles fan all my life. Growing up as a kid my family would take frequent trips to my aunt’s house which is located in the Philadelphia area so Philadelphia essentially became a home away from home for me. The Philadelphia Eagles are the only NFL team I have ever gone to see too.

Resources 