Emergency Foodshelf Network & The Minnesota Project Innovative Approaches to Healthier Food Shelves Presented By:
Presentation Overview Increasing Healthy Foods in your Food Shelf Fruits of the City Program Garden Gleaning Project Garden to Table Program Increasing Demand for Healthy Foods Healthy Foods Policies & External Communication Community Collaborations Merchandising Strategies Evaluation & Collective Impact
Gleaning Education Community Orchards
Yearly Impact
To facilitate the harvesting and distribution of fresh produce from gardens in the community to local food shelves. Our Mission
Garden Gleaning Project
Garden Gleaning Relationship Building – Neighborhood Crd. Support Each Food Shelf with Donors Community Gardens Home Gardens Farmers Markets & CSA’s Congregations Corporate Gardens Support Donors Resources to plant & donate more Neighborhood Coordinators Pick up and Deliveries
Increasing Engagement
“Zucchini is a gateway drug. Once you get growers hooked on how good donating feels, they will find other produce to share as well.” Iowa Food Gardening Social Marketing Initiative Assessment Executive Summary
Let’s Make Donating Feel Good! “I would be happy to donate money to my food shelf, but I need confidence in them that they are effectively using my garden donations first.” - Donating Gardener
Garden Gleaning Progress 2011(volunteer based) 2 Partner Food Shelves 7,334 pounds 2012 5 Partner Food Shelves Over 22,000 pounds 2013 7 Partner Food Shelves Toolkit – Best Practices Results & Process Intentionally Diverse
Toolkit For Food Shelves Building Relationships Neighborhood Coordinator Model Outreach & Communication Strategies Handling & Storage For Produce Growers Why Donate? How to Donate? What to Donate? Liability & Safety
Little Kitchen Food Shelf
CAPI Food Shelf
Get Involved Refer gardeners and fruit tree owners to MN Project Recruit Local Volunteers Fruits of the City Engage folks in growing food for you! Consider a food shelf garden Plant fruit trees Get to know your nearby gardeners Review the Toolkit Contribute to the next edition
ERC’s Garden to Table
Direct Nutrition Education
EFN’s Nutrition Support Karena Johnson, MS, RD, LD| Nutrition Outreach Specialist |
Policy, Systems, and Environment Creating Change Upstream Makes the Biggest Impact
Policy Change Changing Laws, Policies, and Rules – Formal and Informal
Policy Change at a Food Shelf Healthy Foods Policy What & Why
Policy Change at a Food Shelf Create a Healthy Food Policy
Policy Change at a Food Shelf Development Process for a Healthy Food Policy
Policy Change at a Food Shelf Before After Healthy Food Drive Communication
Systems Change Changing the Underlying Structures of a System – Values, Relationships, Policies, and Power Structures
Systems Change: Local Foods Social Innovation Lab & Northside Fresh
Environment Change Changing the Economic, Social, or Physical Environment
Environment Change at a Food Shelf
Before After Merchandising Strategies: Facing
Before After Environment Change at a Food Shelf Merchandising Strategies: Display
Environment Change at a Food Shelf Merchandising Strategies: Healthy Foods Signage
Environment Change at a Food Shelf Merchandising Strategies: Cross Merchandising
Evaluation How do we know if what we’re doing is working
Evaluation: Nutrient Profiling & HEI What do these scores mean? Score of represents “ good ” Score of represents “ needing improvement ” Score of less than 51 is “ poor ” Component Maximum Points Score Total fruits (includes 100% juice)55 Whole fruit (not juice)55 Total vegetables55 Dark-green and orange vegetables and legumes55 Total grains55 Whole grains51 Milk101 Meat and beans10 Oils10 Saturated fat10 Sodium105 Calories from solid fat, alcohol, and added sugar (SoFAAS)20 TOTAL10082
Evaluation: Data Collection
Collective Impact
Questions???
Thank You Dave Emily Eddy Jared Sophia