Survey Says: Consumers want Omega-3 Fish Oil

Corporate Profile Omega Protein, Inc Headquarters- Houston, Texas

Omega Protein is North America’s leading processor of marine protein and the world’s largest processor of fish oil. Vertically integrated from catch through production of OmegaPure. Omega Protein owns 40 fishing vessels and 38 spotter planes. $19 million state-of-the-art fish oil refinery produces OmegaPure from menhaden caught in U.S. waters. OmegaPure Technology and Innovation Center (OPTIC) established in 2006 for product development. Publicly traded on the New York Stock Exchange (OME). Omega Protein, Inc.

Sustainability Omega Protein is committed to: Protecting the menhaden population and never compromising the natural spawning cycle Maintaining less than 1% by-catch Working with the U.S. Department of Commerce, the Atlantic States Marine Fisheries Commission and the International Fishmeal and Fish Oil Organization Omega Protein is certified sustainable by Friend of the Sea, an organization dedicated to preserving the marine habitat.

1st to be directly approved by FDA as a GRAS food ingredient Odorless and taste-free Not a genetically-modified food. Made from a single species Certified Kosher by the Orthodox Union Non-Allergenic EPA12-15% DHA10-14% EPA + DHA25-27% Total Omega-3 Fatty Acids32-37% OmegaPure Menhaden Oil ® Patent-pending combination of MeadowPure™ flaxseed and OmegaPure fish oil - containing all three forms of Omega 3 – ALA, EPA, and DHA OmegaBits are flavourful bits made from concentrated ingredients enhanced with OmegaPure menhaden fish oil- available in in sweet and savoury flavors Other Delivery Systems Available

Source: Packaged Facts: Omega-3 Foods and the U.S. Food and Beverage Market, March 2007 * These numbers include ALA, EPA, and DHA Retail Sales of Omega-3 Enhanced Products Millions of Dollars

EPA and DHA Win in Sales Source: “Omega Fatty Acids: Trends in the Worldwide Food and Beverage Markets, 2 nd Edition. Packaged Facts. January 2009 $1,610,000 $1,685,000 $1,642,000 $1,531,000 $1,495,000 $1,276,000 $1,106,000 $1,832,000 $2,426,000 $3,062,000 $3,734,000 $4,397,000 Projected Sales

Consumer Attitudes Toward Fish Oil and Omega-3 Source: IFIC Foundation Food and Health Survey: Consumer Attitudes Toward Food, Nutrition, and Health, International Food Information Council (IFIC) Foundation Omega-3 fatty acids are the ONLY type of fat more consumers rate healthy than unhealthy.

Nutritionally Desirable Nutrients Source: 2007 HealthFocus Trend Report

Strong Efforts to Consume Omega-3 and Fish Oil 48% of consumers surveyed are looking for omega-3 enhanced foods Strong Efforts To Consume 48% of consumers Source: FMI U.S. Consumer Report, 2008 and Gallup 2007 Study of Nutrition Knowledge and Consumption

Expected Health Benefits of Omega-3 Source: Mintel/Greenfield Online 2008 Internet users surveyed purchase omega-3 because they believe omega- 3 will have these health benefits.

R&D Executives Pick Omega-3 for Formulations Source: Prepared Foods 2006, 2007, 2008, Research and Development Exec Survey Top Ten Ingredients for Formulations Nutrient % of Executives 2006 % of Executives 2007 % of Executives 2008 Antioxidants56%55%60% Organic50%55%53% Omega-352% Dietary Fiber51%54%49% Calcium48%32%36% Probiotics25%37%34% Whole Fruits31%33% Vitamins40%27%33% Prebiotics18%33%31%

Consumers Choose to Purchase Omega-3 Enhanced Foods 1.Relying more on preventative health and diet practices 2.Expanding aging population 3.Rising health care costs leads to healthful foods 4.Lack of available pharmaceuticals 5.Growing concern about obesity and weight management 6.Increasing awareness and concerns about mental well-being 7.Better health and quality of life Source: “Omega Fatty Acids: Trends in the Worldwide Food and Beverage Markets, 2 nd Edition. Packaged Facts. January 2009