National Marketing, Local Expertise ® Local Expertise ®

Broader Exposure for Your Property Only United Country … …has a national database of buyers …owns hundreds of linked, relevant, top performing websites …advertises listings in magazines and newspapers nationwide …publishes national real estate catalogs …offers automated emarketing …leverages niche marketing tools …has an in-house, full service ad agency …specializes in lifestyle real estate nationally National Marketing, Local Expertise ®

Leading Real Estate Company Serving Small Cities, Towns and the Surrounding Properties Nationwide. Lifestyle and Non-urban Properties with a Unique Program Designed for These Types of Properties We Sell Properties Like Yours

The Power of Teamwork National Brand, Since 1925 Experts in Lifestyle * Property Networking Support National Referrals Over 500 Offices International Offices Over 4,000 Agents Largest Auctioneer Network Exceptional Culture, Common Values * Lifestyle property includes small city, town, retirement, recreational, vacation, waterfront, coastal, mountain, ranch, farm, land and all other real estate outside of urban markets. National Marketing, Local Expertise ®

Proven Marketing Tools - Unique - Innovative Exclusive to United Country Offices Extensive National Print, Web and Emarketing – First Real Estate Catalog in 1928 Only National Real Estate Catalog Today – Internet Real Estate Innovators Over 3 Million Visitors per Month More Visitors per Agent than Any Other Real Estate Company – Innovative, Proprietary E- Marketing Platform Very Large, National and Local Buyer Databases – Over 500,000 Buyers National Marketing, Local Expertise ®

Extensive National Print, Web and Emarketing * Ask for a copy of this advertising brochure

Includes Local Listings – Properties Similar to Yours – Adds Buyers (Leads) in our Database Looking for Properties Like Yours! Annual Readership of Over 1.5M Multiple Catalogs per Year Distribution to Offices, Subscribers and Newsstands Nationwide Exclusive United Country Catalogs In Continuous Publication Since Original Issue In Smithsonian National Marketing, Local Expertise ®

Advertising Listings in National Magazines & Newspapers National Marketing, Local Expertise ®

Unique Area / Lifestyle and Listing Brochures Only company to… Sell area first Then sell listings Mail to buyer leads Mail everyday Unique Advertising National Marketing, Local Expertise ®

Top Performing Local Office Website

Top Performing National Websites Ranked #1 for Lifestyle and Non-Urban searches – Over 3,000 owned, linked sites – Property type “Specialty” websites Page 1 performance on hundreds of Google searches Only real estate company to offer national “any feature” searches Every listing has its own website National Marketing, Local Expertise ®

Hundreds of Exclusive Specialty Websites

United Country Websites Attract Millions of Buyers United Country offers more visitors per agent than any other real estate company. United Country Websites Visitor Traffic per Month * 2009 – YTD 2014 Visitors per Month

Innovative, Proprietary Technology Marketing Platform Market Properties to Individuals via “Virtual Postcard” −Easily & Quickly send pre-formatted professionally branded with property images, information & hyperlinks to more details. Mass Market A Property – UC agents can access over 500,000 United Country Leads. Search contacts based on interest, select property and mass for maximum exposure. National Marketing, Local Expertise ® Sample of Virtual Postcard UC Contact - Mass Sample

Very Large, National and Local Buyer Databases Daily Buyers Inquires Special Buyer List for Your Property Type We start where most companies will be six months or a year into the process with a list of prospective buyers who have already called us about similar properties. – Over 500,000 Buyers – Local and National National Marketing, Local Expertise ®

Example of a Daily Buyer Lead From: Subject: [R] to: Date: 18 Jan :56: ** This is a Real-Time Response ** - Ref.No.: ============================================================= Name : Tom B Fitzgerald Address : 1423 SE 147th Ave City : Vancouver State : WA Zip Code : Business Phone-----: Residence Phone----: Address----: Property Number---: Property Desired---: R002 – Home with acreage Location : USA Acreage : 5+ Price : $250,000+ Comments : Looking in AR and TX List My Property----: National Marketing, Local Expertise ®

Overview Next Steps National Marketing, Local Expertise ®

Extensive and Comprehensive Marketing Yard Sign Local Office Website Local Reputation Local Advertising National and International Advertising Magazine Advertising Newspaper Advertising Exclusive Real Estate Catalogs Property Type / Niche Marketing Property Type Buyers’ Lists Nine Decades of Marketing Country Real Estate – Since 1925 Local and Home Office Support Teams Auction Services Toll Free Buyers’ Hotline Automated Marketing Direct Mail Marketing Marketing Area & Property Brochures #1 Ranked Websites Over 3,000 Specialty Websites 3 rd Party Internet Site Advertising Very Large Buyers Database Strategic Marketing Partners

Next Steps  Sign Listing Agreement  Take Photos  Upload Listing into Internet System  Begin Execution of Marketing Plan  Report Progress National Marketing, Local Expertise ®