MAPPS Survey on the Effect of the Economy on MAPPS Members Four Year Longitudinal Study Steven Cox Professor of Marketing Queens University of Charlotte.

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Presentation transcript:

MAPPS Survey on the Effect of the Economy on MAPPS Members Four Year Longitudinal Study Steven Cox Professor of Marketing Queens University of Charlotte McColl School of Business July2012

Number of Respondents Per Period

Economic Activity Over Past 6 Months Higher Lower About the Same

Forecast for RFP’s Next 6 Months Higher About the Same Lower

Revenue Prediction for the Year Higher About the Same Lower

Changes in Workforce Increase About the Same Decrease

Percent Working at Full Capacity

Percent of Firms with Contracts Canceled Contract Due to In-sourcing

Planned Capital Investment in 2012 Higher About the Same Lower