Indoor LBS. 646.244.2731 San Francisco, CA.

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Presentation transcript:

Indoor LBS

San Francisco, CA

Market Opportunity Real-Time Location Systems (RTLS) market = $1.25- $1.6 billion by 2010 (IDTechEx Ltd & Yankee Group) Indoor LBS / RTLS Market Opportunity

Indoor LBS / RTLS Applications People and Mobile Asset Tracking & Management –Health care, manufacturing & supply, industrial processes Security –Emergency Management & Rescue Personal and Public Safety –Child, offender tracking; staff monitoring, safety & guidance Advertising / Marketing –Retail & Shopping Navigation / Tour Guides Entertainment –Location-based games, virtual reality Educational –Location-based media Military

Health Care: Patient and Asset Tracking / Monitoring Source: Sonitor

Asset Tracking & Management 30 million bags lost by airlines globally in 2005 (240,000 never returned to owners) $2.5 billion that airlines spent returning lost luggage (up from $1.6 billion in 2004)

Emergency Management Source: Rosum Source: Directions Mag (Zlatanova)

Security: Location-Based Network Access Source: AeroScout

Personalized Shopping Assistant Source: The Future Store

Advertising: Retail & Shopping Source: BLIP systems

Navigation Guides & Conference Assistance Source: Nearspace Source: YDreams

Entertainment & Education Source: YDreams Source: LessWire

WiFi “Locate Me” Consumer Apps Source: Navizon Source: Skyhook Wireless Skype E911 Plug-in Source: Loki

Wi-Fi Coverage & Proliferation Source: Torrens

Positioning Technologies Source: Kolodziej, Zlatanova

GPSTelecomRosumAeroScoutAetherWire DeploymentRange GlobalWide areaMetro areaBuilding PositionCalculation Mobile device NetworkMobile device or Network Network Position Method TOF lateration Triangulation, Cell-ID Multi- lateration TDOA or RSSI Multi- lateration RF Signal Used GPSCellularTerrestrial broadcast TV UWB Transmitter28 satellitesCell phoneTV towersActive RFID tags or WiFi devices “Localizer” ReceiverCommodity Receivers Cell towerRosum RTMM chipset AeroScout Location Receiver (TDOA) “Localizer” Accuracy3-65ft /1- 20m (outdoors: 10ft / 3m) Triangulation: ft / m; Cell-ID: 165ft- 0.6mile / 50 m- 1Km ft / m (outdoors: 16ft / 5m) ft / 1-5 m 1-5 cm

Geolocation Methods