E NVIRONMENTAL SCAN Enrollment Management Commission College of Lake County

E NROLLMENT MANAGEMENT PLANNING Environmental Scan Internal External SWOT Analysis Critical/Strategic Issues Situation SMART Goals Objectives Key Performance Indicators Target Plan to achieve goals Assessment Path 2

SITUATION: E NVIRONMENTAL SCAN PROCESS Gathering of Data and Information SWOT Analysis Identification of Critical or Strategic Issues 3

E NVIRONMENTAL SCAN : PESTO A NALYSIS (EXTERNAL) P oliticalE conomicS ocio-culturalT echnological O ther: Demographic, Fiscal, Education 4

E NVIRONMENTAL SCAN : INTERNAL A NALYSIS Students: Demographics/Economic/Socio-cultural/Geographic Students: Enrollment Indicators Students: Learning outcomes, retention, satisfaction, and other indicators Institutional: Academic offerings Institutional: Financial Aid and Other Student Services Institutional: Physical and Technology InfrastructureInstitutional: Faculty and Human Resources Institutional : Revenues/Expenditures 5

ENVIRONMENTAL ANALYSIS: SWOT ANALYSIS StrengthsWeaknessesOpportunitiesThreats Internal External 6

E NVIRONMENTAL SCAN : CRITICAL / STRATEGIC ISSUES Critical and Strategic Issues Implica- tions SWOT Analysis Data/ Trends 7

SUMMARY Enrollment management planning requires a broad and deep understanding of current internal and external environment. Environmental scanning is the process of gathering/analyzing information about demographic, economic, industry/workforce, socio-cultural, education, technology, and fiscal factors that influence the direction and goals of our enrollment (from recruitment to graduation). The outcome of the ES is the SWOT analysis From the SWOT analysis, the outcome is the identification of critical or strategic issues. 8

NEXT STEPS: ENVIRONMENTAL SCAN Who Establish a sub-committee to work on ES IEPR staff plus 2-3 EMC members What Environmental Scan Report Identify final data requirements Analyze the data Draw implications to identify critical issues When Establish a timeline Define milestones How Determine how sub-committee reports progress to EMC Determine outside reviewers, if necessary Determine process of approving or vetting results from Environmental Scan 9