Application The Gathering (ATG) The thing that you’ve imagined!

PROTOTYPE CONCEPT FURTHER EXPLANATION

Lists ATG You’ve just bought ‘Café Americano’!!! Price: 3,800 Won Where: Starbucks in 센텀시티 Rating: Server: 김성미 See more details… Comments? Loading to ATG

Caffe Americano \3,600 Caffe Latte \4,100 Caffe Mocha \4,600 Caramel Caffe Latte \4,600 Caramel Macchiato \5,100 … Lists ATG You’ve just bought ‘Café Americano’!!! Price: 3,800 Won Where: Starbucks in 센텀시티 Rating: Server: 김성미 See more details… Comments?

Caffe Americano Price: \3,600 Where: Starbucks in 센 텀시티 Server: 김성미 Rating Description In Europe, coffee is essentially espresso – which, in America, isn’t very much coffee. To create a caffè americano – a coffee… Nutrition Facts Doutzen Kroes Hier, americano is verschrikkelijk!!!!!! … … Charlotte Lucy Gainsbourg J'aime cela, si je reviens en France, … Lists ATG You’ve just bought ‘Café Americano’!!! Price: 3,800 Won Where: Starbucks in 센텀시티 Rating: Server: 김성미 See more details… Comments?

Caffe Americano \3,400 Caffe Americano \3,800 Caffe Americano \3,500 Caffe Americano \3,600 Caffe Americano \3,300 … Lists ATG You’ve just bought ‘Café Americano’!!! Price: 3,800 Won Where: Starbucks in 센텀시티 Rating: Server: 김성미 See more details… Comments?

Lists ATG You’ve just bought ‘Café Americano’!!! Price: 3,800 Won Where: Starbucks in 센텀시티 Rating: Server: 김성미 See more details… Comments? Starbucks 부산 해운대 우 층 ATR’s Recommandations!!! Ganga Tandoori Chicken, Palak Paneer, Outback Steakhouse Garlic Rbi-Eye, Kakadu Griller, … Events … Shake a Cup, Share a Story …

Kiira Korpi Hän oli paras Server että… Audrey Tautou Elle servait le café tort de me... Diane Kruger Ich glaube nicht, dass sie… Brad Pitt This server was so impressive... 현빈 이 분 커피 추천 잘해 주시는... Lists ATG You’ve just bought ‘Café Americano’!!! Price: 3,800 Won Where: Starbucks in 센텀시티 Rating: Server: 김성미 See more details… Comments?

Lists ATG You’ve just bought ‘Café Americano’!!! Price: 3,800 Won Where: Starbucks in 센텀시티 Rating: Server: 김성미 See more details… Comments? I like the 2 nd floor of this coffee shop. On the firs_ Comments: Choose degree of exposedness For everyone of ATG Users In private √ √

Application The Gathering Search Product Category Server Location Rating Price Range 01M If you have ATG ID, Log in here,Log in or click here to make a new accounthere Newest Comments Avril Lavigne Here, americano is horrible!!!!!!!!!!! … 현빈 이 분 커피 추천 잘해 주시는 듯...

OH, SWEET! BUT WHAT IS THIS FOR?

Communication Informative Personal Informative Personal

Comments

Idea

Collect data from trustful customers DatabasePromotionReal? In business view… Customer database is expensive and hard to get Promotion is costly, yet customers don’t pay attention Will they become real future customers or not?

Details Price Comparing w/ other shops Place Google MapPromotion Server(for service only) Rating and Comments Comments Writing Sharing to FB, TW… level of exposedness

Feedback Database Promotion HR mgmt Benefits ATG FirmUsers Reliable information Fee Comments about product/service

HOW CAN WE REALIZE THIS APPLICATION?

QR Code A matrix barcode (or 2-dimensional code) Readable by – QR scanners – Smart phones with a camera – Webcams Consists of black modules arranged in a sq uare pattern on white background.

Why QR Code? Consumer Recognition – More than a half smartphone users use QR code s canning applications Breadth and Depth – Printed on a package of product, posters, magazi nes – Link users directly to a website, Facebook page, YouTube video Novelty Factor – “what’s this?” element: Scanning process makes everyone curious to parti cipate.

High Capacity Encoding of Data Stores data in both the vertical and horizontal dire ctions Store several dozen to several hundred times mor e information Handle all types of data, e.g. numeric and alphabe tic characters, Kanji, Kana, Hiragana, symbols URL length: Up to 4,295 characters. A QR Code symbol of this size can en code 300 alphanumeric characters.

High-Speed Reading Readable from any direction in 360° 3 specific squares positioned in the corner s of the symbol  QR-Codes scanners: Can determine the correct way to decode the co ntent within the QR-Code

Small Printout Size Encode the same amount of data one-tenth the space of a traditional bar co de Allow to print on the bills with limited spac e

Accessible and Affordable Retailers’ Viewpoint: – Installation price: Low – QR Code generator: USD30 – QR Code Printer: USD150 Consumers’ Viewpoint: – All they need is a smart phone – Download a free QR Code  Can be accessed by anyone  Affordable

Thank you ! XD