Social Media and Zonta Facebook, Twitter, LinkedIn, You Tube, Flickr for your club Presented by: Trish Collins Zonta Club of Rockhampton Inc. 28 th April.

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Presentation transcript:

Social Media and Zonta Facebook, Twitter, LinkedIn, You Tube, Flickr for your club Presented by: Trish Collins Zonta Club of Rockhampton Inc. 28 th April 2013

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club Facebook noun…. Facebook is a social networking service launched in February 2004, owned and operated by Facebook, Inc. As of September 2012, Facebook has over one billion active users, more than half of whom use Facebook on a mobile device. From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club

Why Create a Facebook Page Will appear in internet searches (i.e. Google) People who the page will receive new posts There is NO limit to how many people can LIKE a page Page INSIGHTS allow you to track your Page’s growth and activity From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club Facebook Insights: A great way to learn about what’s working for your Page and what’s not Provide measurements on your Page's performance Keep an eye on when people like your Page, engage with your posts or create their own posts Better understand which of your posts people respond well to Your Page needs to have at least 30 likes to start seeing insights!! There’s a Challenge! From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club Insights – ‘Reach’ Data

Facebook, Twitter and You Tube for your club Insights – ‘Likes’ Data

Facebook, Twitter and You Tube for your club

Safety Tips: Share only what you would you share in real life When uploading photos you can decide if you want everyone to see them or just certain people Ensure that you obtain permission to use everyone’s image in the photos you post – particularly if a minor Use the privacy controls on your own profile Don’t “friend” someone you don’t know

Facebook, Twitter and You Tube for your club Post material that is or might be construed as threatening, harassing, bullying, discriminatory or disparaging Imply that you are authorised to speak on behalf of the District or the club, or give the impression that any views you express are those of Zonta International or Zonta District 22 Use or disclose any confidential information or personal information obtained in your capacity as a Zontian Make any comment or post any material that might otherwise cause damage to Zonta’s reputation or bring it into disrepute

Facebook, Twitter and You Tube for your club Setting up a Facebook Page:

Facebook, Twitter and You Tube for your club OR

Facebook, Twitter and You Tube for your club

twit·ter noun…. Twitter is an online social networking service and micro blogging service that enables its users to send and read text- based messages of up to 140 characters, known as "tweets". From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club Benefits of and Using Twitter: Millions of ‘tweeters’ across the Globe Promote at the start of an event – encourage people to ‘tweet’ throughout the event Quick and easy – only 140 characters at a time For Example: “Karen Williams smashing #IWD_Dinner!” From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club Some Zonta Clubs on Twitter Zonta International Zonta Kitchener Waterloo ‏ Zonta Noosa ZontaGuelph ‏ Zonta Brisbane Zonta Wynnum Redlands From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club Setting up a Twitter Account From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club Start Following…. …. And Tweeting From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club Promote your events with # tags i.e. Zonta Wynnum Redlands Garage Sale #zwrgarage When you tweet – use this # tag For example: NOTE: Check your # tag doesn’t already exist!!! From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

Facebook, Twitter and You Tube for your club Linked·in (pron: linkt·’in) noun…. LinkedIn is a social networking website for people in professional occupations. Founded in December 2002 and launched on May 5, 2003, it is mainly used for professional networking. As of January 2013 LinkedIn reports more than 200 million acquired users in more than 200 countries and territories From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

NETWORKING TOOLS – TO COMMUNICATE

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club You Tube (pron. u · choob) noun…. YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and share videos (sold to Google in 2006 for $1.65 billion) Zonta International on You Tube From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc

NETWORKING TOOLS – TO COMMUNICATE

NETWORKING TOOLS – TO COMMUNICATE

NETWORKING TOOLS – TO COMMUNICATE

Facebook, Twitter and You Tube for your club Promotion is EVERYTHING!

Facebook, Twitter and You Tube for your club ZI Electronic Communications Policy

Facebook, Twitter and You Tube for your club QR Reader From Presentation by: Gail Matthey, Zonta Club of Wynnum Redlands Inc