Welcome to. The future of Promotional Ordering has arrived! How to Market BundleBuy.

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Presentation transcript:

Welcome to

The future of Promotional Ordering has arrived! How to Market BundleBuy

BundleBuy Marketing 101: 1. Know your product 2. Identify your target market 3. Craft your message 4. Deliver Message / Promote your Bundle

1. Know your product Bundle Buy is a powerful tool that allows you to participate in a unique buying program that bundles orders and creates substantial savings. Collective Buying Power = Higher Quantities ordered = Lower Prices Increase buying power – Stretch budgets Aggregated Purchasing = Bundled Savings!

2. Identify your Target Market Example 1 - Single Clients * Offer 1 product to multiple buyers so buyers can piggyback others orders * Target Market is client with Multiple Buyers examples - Starbucks Regional Managers - Verizon Wireless - Allstate Insurance

Example 2 - All Clients * Offer product promotions to all clients where they can be part of a collective buying effort which results in substantial savings Target market is Existing Clients Prompt more sales Penetrate client deeper Target Market is Potential New Clients Another reason / value add Separate you from competition 2. Identify your Target Market, cont.

3. Craft your Message Example 1 - Single Clients The message is: Product Collective Buying Power Higher Quantities ordered = Lower prices Aggregated Purchasing = Bundled Savings!

3. Craft your Message, cont. Example 2: All Clients – Product Collective Buying Power Higher Quantities ordered = Lower Prices Increase buying power – stretch budgets Aggregated Purchasing = Bundled Savings! Place orders privately. Other buyers cannot see who else is ordering a bundled promotion.

Blasting Company Store Marketing, Constant Contact, etc. Outlook Mailers Trade Shows Contests Calling 3. Deliver the Message / Promote the Bundle

One Provider… for ALL your Company Store Needs! (better yet, use an image like # to display “confidence”) Knowing how to Market your product is Essential to any Sales success

Questions?

Sign up for BundleBuy and discover the future of Promotional Ordering! For more information, contact BrightStores at x1