Electronic Commerce E-Commerce

WebSites & Businesses Businesses use Web Sites to sell products and services to consumers all over the globe.

What is E-Commerce? E-Commerce is business transactions conducted over the Internet Exchange of goods, services, information or other business through electronic means Involves the transfer of ownership of goods, information and/or services Advertising & Marketing is critical

E-Commerce Goal Is to Reach and Transact Business with Customers using the Internet Business Activities that are improved upon: Transmit Orders Transaction Processing Payment Processing Communication with Customer on Order Status

E-Commerce Types Business to Consumer (B2C) Most commonly used Businesses using the Internet to sell items, services or products to customers Also, customers buying from a online business, store, etc… Many regular Retail Stores have Online Stores/Sites also (considered Multichannel Retailers) such as Wal- Mart, Nike, Home Depot

E-Commerce Types Continue Business to Business (B2B) businesses selling products or services to each other such as a business purchasing items from Office Depot Customer to Customer (C2C) Consumers sell items, goods & services to each other such as Online Auction

E-Business Electronic Business is any process a business conducts over a computer network Government, Not-for-Profit Organizations and Corporations all conduct E-Business

Traditional Commerce vs E-Commerce

Traditional Commerce Brick & Mortar Businesses Retail Stores Retail Special Order Catalog Store Phone Orders from Catalog

Traditional Retailers Store Middle Man (Manufacturer/Distributors) Customer Specialty Stores Toys R Us, Barnes & Noble and Home Depot Department Stores J.C. Penney, Macys & Sears

Traditional Retailers Discount Stores Wal-Mart, Target & Big Lots Services Retailers Banks, Hospitals & Health Clubs Non-Store Retailers HSN, QVC, Spiegel Catalog

Primary Differences of Traditional and E-commerce E-Commerce Eliminates the middleman Businesses and consumers can communicate directly Entrepreneurs can market their products or services without the cost of salespeople or product representatives

Summary of E-Commerce Increases a businesss revenue Improves product recognition Increases the efficiency of a businesss internal activities Transcends geographic boundaries Equalizes competition Sells, Advertises, Markets & Distributes to a Global Marketplace

Multimedia in Our Lives Multimedia has added a new dimension to publishing, news, and entertainment. It is used for: Online news Webzines Online books Music distribution Interactive games Social interaction

Activity #1 Using the Internet research 5 different world currencies List the country, the currency, and the exchange rate in a table using HTML