Copyright © Jigsaw 1 User Generated Content – ASIDIC Spring 2008 Jim Fowler CEO and Co-FounderMarch 17, 2008
Copyright © Jigsaw 2 User Generated Content or?
Copyright © Jigsaw 3 Nuff Said….. WebsiteAlexa Rank
Copyright © Jigsaw 4 Larger Revolution at Hand Closed and Proprietary Open and Collaborative SoftwareMicrosoftLinux EncyclopediasBritannicaWikipedia BtoB DatabasesD&BJigsaw
Copyright © Jigsaw 5 Open Source Software Adoption
Copyright © Jigsaw 6 Wikipedia Traffic Alexa Rank of 9!
Copyright © Jigsaw 7 Business Contact Records Company*InfoUSAHooversJigsaw Wal-Mart2, ,138 Exxon Mobil17383,481 General Motors801122,260 Ford Motor Co78602,120 General Electric831106,383 Chevron ,979 Citigroup Inc ,689 IBM ,020 Hewlett-Packard ,362 Verizon336835,855 Total3, ,333
Copyright © Jigsaw 8 What is Jigsaw? Online Business Directory Business Contact and Company data Members Build and Maintain the Database
Copyright © Jigsaw 9 Business Cards 8M Contact Records 100% Complete Data (including ) 72% Direct Dial Phone #
Copyright © Jigsaw 10 Companies 800K Company Records
Copyright © Jigsaw K Jigsaw Members
Copyright © Jigsaw 12 Learnings from the Front Lines
Copyright © Jigsaw 13 Depth vs. Breadth of Content Number of Records Depth of Records Encyclopedia Britannica Wikipedia Encyclopedia Britannica
Copyright © Jigsaw 14 90/9/1 Rule of UGC Updated Records on Jigsaw
Copyright © Jigsaw 15 Employ the Tom Sawyer Effect 500+ Rated Data Contributions 75+ Rated Data Contributions 25+ Rated Data Contributions All Jigsaw Members
Copyright © Jigsaw 16 Yin and Yang of UGC Yin Deep and Wide Data Constantly Improving High Margins Yang Wild West Managing Community New Business Model
Copyright © Jigsaw 17 Jim Fowler CEO T F Waters Park Drive, Suite 250 San Mateo, California Thank You!