School Store Business Proposal

Mission Statement How long has it been since Dickinson had a school store? Nobody knows… In an effort to promote John Dickinson High School, increase school spirit and provide a much needed service all at the same time - we propose establishing a new school store to accomplish all of these things! As part of our market management classroom, the school store will serve as a lab environment for educational purposes and a real-world retail environment to prepare students for employment.

Possible Names…. We, the school store planning committee, are contemplating polling the entire school to see what people want the store to be named. The following are some names we are considering: The Ram Shackle The Rams Cranny The Rams Corner The Rams Den The Rams Lair Dickinson School Store

Funding sources Building support  Mini grants? Sponsors Fundraising Sports boosters PTO 509 funds for Career and Technical Student Organization (CTSO) - DECA

Products to be included initially… School branded:  Hoodies/sweatshirts and sweatpants  T-shirts  Bumper stickers, magnets and lanyards  Yearbook sales School supplies:  Flash Drives  Binders  Folders  Writing implements – pens, pencils, markers, erases, etc.

Short Term Goals Complete construction of school store.  Wall Building – Mr. Lyons Location Layout of store  How will we display items? Use of window space Display case Order Merchandise:  School supplies  School apparel What do sports boosters already have?

Short term goals continued Security  Video cameras  Storage areas to lock up merchandise Purchase cash register

Long Term Goals Partner with JDHS’s New Hospitality Program to Develop Café Concept  Perhaps Partner with an Established Company (such as Wawa)  Offer healthy Food and Beverages Orange Juice, Apple Juice etc. Granola Bars, Banana’s etc. Website/e-commerce?

Store Procedures and personell To be considered: Inventory – storage and keeping track Book keeping Cash register Staff hierarchy Customer greeting

Advertising Display cases for merchandise outside of the school store. Flyers posted around the school to promote sales of the school store. Announcements at the beginning & end of the day to remind students of the school store.

Hours of operation Before school After school Delivery service  Order during lunch - delivered to homeroom? Mr. Murphy, question: What is happening with sports boosters? Will that be absorbed by the school store?