LIFEMEDIC COMPANY INTRODUCTION

Company introduction Lifemedic is a young serbian company with mixed capital (Mr Ph Stanimirović Zoran and Sanofarm DOO- slovenian company) and fast growing trade company representing recognized producers of medical devices, food supplement and natural cosmetic products on the territory of Serbia and Region. We are the exclusive distributor for manufacturers Pharmalife research Italy and Nasaleze Ltd UK. Company was established in 2009 and today has 11 employees.

MARKETS 7,5 millions 1,8 millions 3.7 millions 0,6 millions inhabitants average net salary 350 eur 250 eur 300 eur 520 eur

Company introduction Lifemedic Marketing spendings 30% Exclusive Distribution 2 Number of pharmacies in Serbia appx ENT,Pediatricians,GP in Serbia appx Number of products 16 Number of employees 11

Lifemedic D.o.o services Registration affairs for the new products(food suplements,cosmetics,medical devices) Import and distribution of goods in Serbia and the Region Medical Marketing and adverdtizing affairs Organization of promotion and introduction, positioning of new products on the Serbian and Region Market

VISION To become the best. To grow and develop. To be an attractive employer. MISSION Promoting health and well-being. Caring for our employees. Social responsibility. VALUES Customer orientation. Innovation and creativity. Respect and trust.

Business strategy To represent only recognized companies with own R&D and production facilities. Producers has to have medical documentation available and clinical studies performed. Producers has to have all needed production and quality certificates implemented. Exclusivity contract for agreed markets has to be signed. Product profitability has to meet our criteria.

Marketing and Promotion Own sales force promoting products on the field = 6 Medical rep. Visiting all pharmacies and doctors on the territory continously Performing Promotion activities (7P), like printed adds, radio talk shows, TV adds, TV talk shows, posters, fairs, seminars and education for customers, etc,... created by our own marketing department. Own warehouse facilities authorized by the Ministry of Health Serbia

Expand strategy DOMESTIC MARKET Extend number of customers Find new sales channels Continuous market research Increase budget for promotion OTHER MARKETS Enter new markets Extend offer for other markets Support the sales and marketing for other markets NEW SUPPLIERS Expand the number of suppliers Expand the Lifemedic offer and exclusive distribution by introducing new producer portfolio.

3rd party customers: Company Lifemedic covers Serbian Market and Region markets :Bosnia, Montenegro, Kosovo and from 2015 Macedonia(through our local sub-distributors).

Contacts Lifemedic D.o.o. Veljka Dugoševića 27 a, Belgrade Tel: Fax: Mr Ph Zoran Stanimirović, director GSM: