Social Networking Setting up Club Facebook, Twitter and You Tube for your club Gail Matthey Zonta Club of Wynnum Redlands Inc. March 16 th, 2013.

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Presentation transcript:

Social Networking Setting up Club Facebook, Twitter and You Tube for your club Gail Matthey Zonta Club of Wynnum Redlands Inc. March 16 th, 2013

Facebook, Twitter and You Tube for your club How do you communicate? Social Networking: A new way to reach a global audience Social Networking in Plain English …

Facebook, Twitter and You Tube for your club What’s available… just to name a few?

Facebook, Twitter and You Tube for your club Linked·in (pron: linkt·’in) noun…. LinkedIn is a social networking website for people in professional occupations. Founded in December 2002 and launched on May 5, 2003, it is mainly used for professional networking. As of January 2013 LinkedIn reports more than 200 million acquired users in more than 200 countries and territories

Facebook, Twitter and You Tube for your club Blog noun…. A blog (a portmanteau of the term web log)) is a discussion or informational site published on the World Wide Web and consisting of discrete entries ("posts") typically displayed in reverse chronological order

Facebook, Twitter and You Tube for your club You Tube (pron. u · choob) noun…. YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and share videos (sold to Google in 2006 for $1.65 billion) Zonta International on You Tube

Facebook, Twitter and You Tube for your club twit·ter noun…. Twitter is an online social networking service and micro blogging service that enables its users to send and read text-based messages of up to 140 characters, known as "tweets".

Facebook, Twitter and You Tube for your club Benefits of and Using Twitter: Millions of ‘tweeters’ across the Globe Promote at the start of an event – encourage people to ‘tweet’ throughout the event Quick and easy – only 140 characters at a time For Example: “Karen Williams smashing #IWD_Dinner!”

Facebook, Twitter and You Tube for your club Some Zonta Clubs on Twitter Zonta International Zonta Kitchener Waterloo ‏ Zonta Noosa ZontaGuelph ‏ Zonta Brisbane Breakfast ‏ Zonta Wynnum Redlands

Facebook, Twitter and You Tube for your club Setting up a Twitter Account

Facebook, Twitter and You Tube for your club Start Following…. …. And Tweeting

Facebook, Twitter and You Tube for your club Promote your events with # tags i.e. Zonta Wynnum Redlands Garage Sale #zwrgarage When you tweet – use this # tag For example: NOTE: Check your # tag doesn’t already exist!!!

Facebook, Twitter and You Tube for your club Facebook noun…. Facebook is a social networking service launched in February 2004, owned and operated by Facebook, Inc. As of September 2012, Facebook has over one billion active users, more than half of whom use Facebook on a mobile device.

Facebook, Twitter and You Tube for your club Why Create a Facebook Page Will appear in internet searches (i.e. Google) People who the page will receive new posts There is NO limit to how many people can LIKE a page Page INSIGHTS allow you to track your Page’s growth and activity

Facebook, Twitter and You Tube for your club Facebook Insights: A great way to learn about what’s working for your Page and what’s not Provide measurements on your Page's performance Keep an eye on when people like your Page, engage with your posts or create their own posts Better understand which of your posts people respond well to Your Page needs to have at least 30 likes to start seeing insights!! There’s a Challenge! A great way to learn about what’s working for your Page and what’s not is to check your Page's Insights. Insights provide measurements on your Page's performance. By keeping an eye on when people like your Page, engage with your posts or create their own posts, you can better understand which of your posts people respond well to. Your Page needs to have at least 30 likes to start seeing insights. Insights

Facebook, Twitter and You Tube for your club Insights – ‘Reach’ Data

Facebook, Twitter and You Tube for your club Insights – ‘Likes’ Data

Facebook, Twitter and You Tube for your club Setting up a Facebook Page:

Facebook, Twitter and You Tube for your club Promotion is EVERYTHING!

Facebook, Twitter and You Tube for your club QR Reader