Club Public Relations ________________________________________________________________________________________________________________________________ PR Committee 2009/10: Alan Cheng Freddie Long, Datuk Koh Jit Huat Leong Chee Woh (Chair) Ng Swee Poh (Sec, Club Director) Roland Lim (Incoming Chair)
Club Public Relations ________________________________________________________________________________________________________________________________ Strategic Goal: Advance the internal and external recognition and public image of Rotary and the Rotary Club of Johor Bahru.
Club Public Relations ________________________________________________________________________________________________________________________________ Annual Goals 2009/10: Several PR projects in 2009/10 that enhance Rotary’s / RCJB‘s public image; Identify media professionals for membership.
Club Public Relations ________________________________________________________________________________________________________________________________ 24/7 approach to PR: PR is a perpetual exercise, not only when we have a project.
Club Public Relations ________________________________________________________________________________________________________________________________ Rotary insignia: Rotary pins everyday; Rotary ties at work / weekly meetings; Rotary T-shirts, caps & vests at projects.
Club Public Relations ________________________________________________________________________________________________________________________________ Rotary PR posters: At Rotarians’ places of work; At shopping malls and public places; Sold at district assemblies and conferences.
Club Public Relations ________________________________________________________________________________________________________________________________ Media releases: Committee chairs submit media release 1 week before project launch; Standard form to be filled.
Club Public Relations ________________________________________________________________________________________________________________________________ Billboards Project: Cost RM14,460.00; Application for RI PR Grant; District & international competition for funding.
Rotary Dialysis Centres: Viewed by south-bound traffic towards Singapore
End Polio Worldwide: Viewed by north-bound traffic