Listing and Marketing Consultation

Understanding The Principles KELLER WILLIAMS ® Consultant Vs. Agent Key Objectives Sources of Buyers Marketing Controlling Factors Preparing for the Offer Processing the Sale Pricing Factors To Keller Williams Website

Mo Anderson Chief Executive Officer Gary Keller Chairman Of The Board About KELLER WILLIAMS ® Realty Founded in Austin, Texas, on October 18, KELLER WILLIAMS ® Realty laid the foundation for agents to become real estate business people. Mo Anderson owned the #3 franchise in the largest real estate company in the world. Gary Keller was chosen by Realtors across the U.S. as one of five of the “Most Admired” REALTORS® in the nation. KELLER WILLIAMS ® FACTS: “Most Innovative Real Estate Company” — Inman News. 5 th largest independent real estate franchise. 32,000+ real estate consultants offices in the U.S. and Canada. 50 Major Markets. Excellence in real estate consultation training.

KELLER WILLIAMS ® Realty

The KELLER WILLIAMS ® Culture Win-Win — or no deal Integrity — do the right thing Commitment — in all things Communication — seek first to understand Creativity — ideas before results Customers — always come first Teamwork — together everyone achieves more Trust — starts with honesty Success — results through people Mark Willis President, Keller Williams Realty International

Insert interior/exterior Photo(s) of Office Address: Market Place Suite D Prairieville, La Phone: Fax: Website: Year Opened: 2009 Team Leader: Shelley Simmons Support Team: Christine Brady, Alex Dubois Broker: Tim Tullos Our Office

Consultant Vs. Agent Fiduciary (Consultant) Advises and Consults Educates and Guides Involved in Decision Process Uses Judgment and Experience Irreplaceable Highly Compensated Functionary (Agent) Delivers Information Tells and Sells Stays out of Process Follows the Rules and Procedures Replaceable Minimally Paid

InseYourrt Photo The Carol Cotton Team “Sisters Tak’n Care of Business” You get 2 for the price of 1! Combined Real Estate Experience of 22 years Professional Experience: Carol is a licensed GRI Realtor. Janice is a licensed realtor and also has a BA Degree in Elementary Education. Client Testimonials: 1. Chrise Pullen says, “John and I feel as if we are getting the best representation possible” 2.Janet Nuecere says, “If I have any customers heading to your neck of the woods needing a house, I will most definitely recommend you guys. It was great working with you.” 3.Norman & Tonyelle Woodridge say, “I can’t thank you enough for the time and efforts put forth by you in assist on my wife and I. Although this is our third house, this was by far our most pleasurable experience.” 4.Rachel and Ryan Mumphrey say, “Janice took care of everything. It all went so smoothly and it was a wonderful experience as a first time home buyer!” 5. Bryan and Aimee Freeman say, “We tell everyone about you! My dad even ed KW to express his gratitude for everything you did for us!” Our Biography Your REALTORS Janice Dubois & Carol Cotton (GRI)

10 Things You Should Ask Your Agent 1.Are you a full time REALTOR? How long have your worked full time in real estate? 2.What geographic areas do you specialize in? 3.Do you have a website? What information can I find there? 4.How will you keep me informed during my home search and throughout the transaction? 5.Do you have a staff or team? If so, what roles will they play in my transaction? 6.Will you show me properties from other companies’ listings? 7.Will you represent me exclusively, or will you also represent the seller? May I have that in writing? 8.How will you get paid? How are your fees structured? May I have that in writing? 9.What distinguishes you from other real estate agents? What is your negotiating style? May I contact some of your recent clients as references?

Our Team Each Specialist on our Team is here to help you! Title Companies Home Inspectors Lenders We work closely with many of these specialists to help you find the services you need when selling your home!

Key Objectives PRICING … your home at the property’s fair market value. TIMING … in the desired time period. CONVENIENCE … selling your home with the least amount of inconvenience.

Learning About The Home Compiled from 2000 NAR survey whose data is believed to be accurate. WHERE BUYERS FIRST LEARNED ABOUT HOME PURCHASED Real Estate Agent Friends/Relatives /Neighbors Advertising & Newspapers For Sale Signs Builder Other Internet Open House Home Books/ Magazines

Marketing Plan Targeted Advertising To the public To the REALTOR ® community KELLER WILLIAMS ® Professional Real Estate Consultants Office Tours MLS Area Tours REALTOR ® Open Houses Yard Signs Highly recognized Calls come from our signs Agent Marketing Action Plan Multiple Internet Web Sites MLS Carolcotten.com Kellerwilliams.com Visual Tour

Marketing Your Home Input your listing to MLS. Install nationally recognized sign. Provide information fliers. Pricing Guidance. Guidance in staging your property. Prepare Advertising. Hold Broker Open House. Give Feedback on Showings with CSS, and web prospects through Visual Tour Review contracts and represent you in negotiations. Complete all repairs and cleaning. “Stage” your home to be appealing. Hide valuables (also prescriptions). Keep marketing information out for prospective buyers. Call me if information is depleted. Leave premises for showings. Call me with any questions. Refer friends and acquaintances who might be interested in your property. Refuse to discuss terms with prospective buyers or their agents. AgentClient Our Respective Duties

What You Do & Don’t Control Seller Controls: Property Condition Availability for Showing Price Home Warranty Seller Doesn’t Control: Competition Buyer’s or Seller’s Market Interest Rates When The Perfect Buyer Walks Thru Door

How to Prepare Your Home De-clutter your home by removing knickknacks and clearing your counters Stage your home so it is more appealing to buyers A home with to much personality is harder to sell. Remove family photos and momentos to help buyers visualize the home as theirs. Get your home in tip-top shape Fix the squeaky door, repair the broken lights, etc.

Home Warranty Plans H ome warranty plans go a long way to alleviate some risks and concerns. For a modest price, the seller can provide to the buyer a one year warranty covering specified heating, plumbing, electrical, water heater or appliance breakdowns. Coverage under most plans commences at closing. In all cases, there are important limitations and exclusions (example: appliances/systems must be operative at commencement of coverage).

Selling Price Vs. Timing Timing is extremely important in the real estate market. A property attracts the most activity from the real estate community and potential buyers when it is first listed. It has the greatest opportunity to sell when it is new on the market. WEEKS ON MARKET ACTIVITYACTIVITY

Preparing For The Offer ACCEPTANCE. Signed by all parties, dated, delivered… congratulations, you’re on your way to having your property sold! REJECTION. Unconditional… unfortunately, your home is still on the market. COUNTER OFFER. Any change to the contract constitutes a counter offer. You are now in the renegotiation stage. NO ACTION. Equals rejection. Your home is still on the market. In slow economic times, offers to purchase routinely come in “low” whereas in healthy economic times, offers are closer to the asking price. Do not be offended by any offer received. Be offended by buyers who tour your property and don’t submit an offer.

Home Selling Process MARKET RESEARCH LISTING SIGNED OFFICE MULTIPLE LISTING CONTACT PROSPECTS SHOWINGS OPEN HOUSE OFFER RECEIVED OFFER CONTRACT ACCEPTED INSPECTIONS BROKER’S TOUR GRAPHICSOFFICE TOURMLS COMPUTERMLS MEMBERS TRANSACTION PROCESSING NET SHEETCOUNTER OFFEREARNEST MONEY MLS TOURS BEGIN PROCESS

Inspections Inspections and potential repairs are the number one reason sales don’t close. Typically, buyers have a certain number of days in which to inspect the property and accept or reject the property based upon these mechanical and structural inspections. SELLER SEES THEIR HOUSE INSPECTOR SEES THE HOUSE BUYER SEES YOUR HOUSE Save Yourself Time, Money and Disappointment — Do Deferred Maintenance Now!

Contract To Close PROCESSING MORTGAGE CO.CREDIT REPORTAPPRAISAL LOAN APPROVAL UNDERWRITINGVERIFICATIONS TITLE CO. ASSEMBLE PAPERS SETTLEMENT HOME SOLD REJECTION TRANSACTION PROCESSING

Pricing Misconceptions It is very important to price your property at competitive market value at the signing of the listing agreement. Historically, your first offer is usually your best offer. Buyers & Sellers Determine Value The value of your property is determined by what a BUYER is willing to pay and a SELLER is willing to accept in today’s market. Buyers make their pricing decision based on comparing your property to other property SOLD in your area. WHAT YOU PAID WHAT ANOTHER AGENT SAYS WHAT YOU NEED WHAT YOU WANT COST TO REBUILD TODAY WHAT YOUR NEIGHBOR SAYS

Competitive Market Analysis Recent Sales Current Listings = Competition Expired Listings = What has not sold

Focusing On Results The proper balance of these factors will expedite your sale. LOCATION COMPETITION TIMING CONDITION TERMS PRICE SOLD

Local Marketing Tools My marketing publications for your home was developed in 1995, making KELLER WILLIAMS ® one of the first real estate franchises to establish a presence on the World Wide Web. Market Snap Shot Visual Tour Centralized Showing MLS Search Engines blast……

Our Service Process

Search Engines Yahoo.com Trulia.com Google.com Homes.com Topproducer.com Vast.com Frontdoor.com Homeseekers.com Prudentnialproperties.com Homepages.com Kellerwilliams.com Therealestatebook.com These are search engines that we use to advertise.