Co-ordinated by aparsen.eu #APARSEN Co-funded by the European Union under FP7-ICT-2009-6 Value proposition: Key for DP Sustainability Ruben RIESTRA APARSEN.

Slides:



Advertisements
Similar presentations
Indicator 3.10 part II Employ product-mix strategies to meet customer expectations.
Advertisements

Co-funded by the European Union under FP7-ICT Co-ordinated by aparsen.eu #APARSEN APARSEN Centre of Excellence: the journey Simon Lambert STFC APA.
Part 2: Planning and Strategy Chapter 7
Co-ordinated by aparsen.eu #APARSEN Co-funded by the European Union under FP7-ICT Cost models and sustainability Simon Lambert,
Co-ordinated by aparsen.eu #APARSEN Co-funded by the European Union under FP7-ICT The APARSEN Virtual Centre of Excellence: how we got here Simon.
7-1 AMD Case illustrates:  Impact of leadership succession  Design and implementation of cost leadership and differentiation strategies  Technology.
“Annual” Report u Section 1: Mission Statement v v State the original mission statement of company (include markets served, how served, and key resources.
The Marketing Plan 4/19/2017.
Module 1: Strategic direction for training institutions MOA – FAO – TCP Workshop on Managing Training Institutions Beijing, 9 July 2012.
Sales Strategy We have formulated a clear vision and strategy and have communicated it clearly and comprehensively throughout the sales organization. Market.
International Workshop Sustainable development: Products, consumption, promotion and place marketing T HE ATTRACTIVENESS OF SMART AND GREEN COMMUNITY IN.
Chapter 9 Themes for Class Discussion Differentiation and Positioning Copyright © 2005 by The McGraw-Hill Companies, Inc. All rights reserved.
Strategic Cost Management
Strategic Development – finding the “sweet spot” of differentiators that will drive revenue. Developed For NCHN-New Orleans April 2013.
Co-funded by the European Union under FP7-ICT Co-ordinated by aparsen.eu #APARSEN Why persistent identifiers are crucial in digital preservation.
Differentiation and Brand Positioning
2.05 Define the terms positioning (the process businesses can use to occupy the desired space in customers’ minds about a product, brand, company, etc.);
ENTREPRENEUR SLIDE PRESENTATION Company : Person in Charge : Designation :
Strategy and Applications
SEEP Annual Conference November 2008 Fundraising Business Plan Pitch Outline Kim Alter Will Morgan November 4, 2008.
Sodexo.com MARKETING OFFER. page 2 Marketing Offer Our «Go to Market» strategy PORTFOLIO OF OFFER MODULES Sodexo values Value proposition Market intelligence.
© 2012 Pearson Education, Inc. publishing Prentice Hall. Note 25 SWOT Analysis.
Marketing Process Understand the marketplace and customer needs Design a customer driven marketing strategy Develop an integrated marketing mix program.
Co-ordinated by aparsen.eu #APARSEN Co-funded by the European Union under FP7-ICT How certification fits the APARSEN project Simon Lambert,
Co-funded by the European Union under FP7-ICT Co-ordinated by aparsen.eu #APARSEN Issues in preparedness for sustainable digital preservation: the.
Principles and Practice of Marketing David Jobber Chapter 2 Market Planning: An Overview of Marketing.
[Title] Presented by [Name] [Date]. Market Problems [Problem 1] [Problem 2] [Problem 3]
Co-ordinated by aparsen.eu #APARSEN Co-funded by the European Union under FP7-ICT The importance of interoperability and intelligibility in digital.
Name of the Team/Business Plan Name of the School Name of StudentContact No .
BizBuilder Step 3: Business Plan Presentation. Entrepreneurship, 11 th Edition Mariotti and Glackin with NFTE © 2010 Pearson Education, Upper Saddle River,
Concept Slide Deck Instructions Please use this slide deck to showcase your idea in 5-10 slides. The preferred format is listed below, but is optional.
Strategic Planning Case Study Developed by TAG Healthcare Marketing April 2012.
Entrepreneurship Barton College 9/24/2012. Why do some people become Entrepreneurs? They become Entrepreneurs for different reasons. – Grasshopper Grasshopper.
Chapter 2 The Role of IMC in the Marketing Process – Segmentation, Target Marketing, and Positioning.
Strategic direction Chapter 4.
Strategic and Business Planning for Ensuring of Cooperatives Sustainability Dr. Hakkı Çetin TARIS Union of Olive and Olive Oil Agricultural Sale Cooperatives.
01/15 Company Logo Or Name of your company Month/Year Mobile No. xxxxxxxxxxxxxxxxxxxxxxxxx NAME FOUNDER &
Strategy and applications Digital business strategy
Strategic Marketing Foundations of strategic marketing Chapter one.
Cover slide Project, course, team, date. Outline welcome  1 slide introducing the key sections/ information items in this presentation.
School on Grid & Cloud Computing International Collaboration for Data Preservation and Long Term Analysis in High Energy Physics.
Co-funded by the European Union under FP7-ICT Co-ordinated by aparsen.eu #APARSEN CoE offerings Simon Lambert STFC All Hands Meeting, Amsterdam,
Co-funded by the European Union under FP7-ICT Co-ordinated by aparsen.eu #APARSEN Status of creation of the Centre of Excellence Simon Lambert &
SEEP Annual Conference November 2008 SEEP Annual Conference November 2008 Fundraising Business Plan Pitch Outline Kim Alter Will Morgan November 4, 2008.
Co-funded by the European Union under FP7-ICT Co-ordinated by aparsen.eu #APARSEN Common Vision for Digital Preservation David Giaretta,
Co-ordinated by aparsen.eu #APARSEN Co-funded by the European Union under FP7-ICT WP 43 – Training courses Prof. Dr.-Ing. Matthias Hemmje Forschungsinstitut.
Co-ordinated by aparsen.eu #APARSEN Co-funded by the European Union under FP7-ICT Business Development activities after project completion Ruben.
MISSION Strategy Opportunities Objectives Targets Change Environment
MISSION Strategy Opportunities Objectives Targets Change Environment
DP & Sustainability Ruben RIESTRA - INMARK APARSEN-EGI Community Workshop “Managing, computing and preserving big data for research”, Amsterdam ,
BRAND AMBASSADORS SUBTITLE
6/16/2018 Marketing Plan Your Name.
E-Commerce Strategy, Implementation
INSERT YOUR COMPANY’S NAME HERE
You & your business idea Market segments & value proposition
الفصل السادس التخطيط الاستراتيجي الأنشطة التسويقية
Successful Plan Templates
التخطيط الاستراتيجي الأنشطة التسويقية
MARKETING - KEY STRATEGIC ISSUES
Branding.
Brands and Branding.
Positioning Statement
UNIT-VII Strategic Management.
Positioning Techniques and Brand Positions
Chapter 7 Differentiate between objectives, strategies, and tactics in strategic planning Identify the basic steps in an advertising plan Explain how account.
You & your business idea Market segments & value proposition
Chapter 1: INTRODUCTION TO STRATEGIC MARKETING
TRUE NORTH EXERCISE Mark Core.
VALUE PROPOSITION + BRAND POSITIONING
Value Proposition Template
Presentation transcript:

Co-ordinated by aparsen.eu #APARSEN Co-funded by the European Union under FP7-ICT Value proposition: Key for DP Sustainability Ruben RIESTRA APARSEN Training on Sustainability

Value Proposition Management tool for decision making Brief strategy statement describing: Who benefits How they benefit Why they should adopt our offering

Sustainability prerequisites 1. A compelling Value Proposition 2. Clear and stable Incentives to preserve 3. Well-defined Roles & Responsibilities. BRTF

A Compelling Value proposition Is Relevant for our targeted customers Highlights OUR differential traits Offers Measurable impacts of usage

Value Proposition deployment Stages Diagnosis & forecasts Vision & Strategic Objectives Design & planning Time Operation Value Proposition Business Model Business Plan Annual Programme/Budget Market Research Competitors Analysis SWOT