Out of Home works for Government campaigns. Out of Home is the preferred comms channel for many government initiatives £5.2m EE £4.1m£1.7m£1.2m £800k.

Slides:



Advertisements
Similar presentations
Workplace Surveys and Inspections Effective Safety and Health Management System Effective Anticipation and Detection of Hazards Effective Prevention and.
Advertisements

MAST, MOSAIC & MARCOMMS BREAKOUT SESSION Dan Campsall, Richard Owen & Steve Ferris.
A compelling case for joint action on tobacco use and smoking in Blackpool Andrea Crossfield, Director Tobacco Free Futures.
Health Sector’s role in Road Safety National Road Safety Conference April 24, 2007.
Online data collection for health department utilization Christine Khosropour CFAR-Public Health Consortium Meeting October 7, 2014.
Education begins at home An overview for parents/carers.
10 reasons why Government campaigns should use Outdoor.
Ingenuity m nair c research Sponge September – December 2007 PRELIMINARY FINDINGS FROM TRACKING RESEARCH AMONG NSW SMOKERS Prepared for Cancer Institute.
 On the 9 th November 2011, the Patients Association published their third compendium of patient stories and at the same time in partnership with the.
To use short snappy sentences in your persuasive writing
The “End game for tobacco” in Aotearoa/New Zealand.
DEMOGRAPHICS 46% aged (average age 34) 80% Married or defacto 40% own home with a mortgage 30,000 are Self Employed 50% work Full Time 31% have HH.
Outdoor works for…Government campaigns. £5.2m EE £4.1m£1.7m£1.2m £800k £650k£610k£600k£550k£530k Outdoor is the preferred comms channel for many government.
Why Outdoor works for... drink brands. Out of Home is a key medium for Drinks brands.
Ad Receptivity Survey Atlantic Canada Adults 18+ June 2011.
A quantitative study into shopping behaviour and attitudes Retail 2012.
RAILWAY SAFETY PROMOTION WORK IN ESTONIAN SCHOOLS Fooripoiss welcome 16 March 2011 Tallinn EU workshop.
W Y O M I N G 2014 School Health Profiles Report Weighted Lead Health Education Teacher Survey Results.
W Y O M I N G 2014 School Health Profiles Report Weighted Principal Survey Results.
A quantitative study into shopping behaviour and attitudes Retail 2012.
Outdoor works for… Travel brands. £5.9m EE £4.1m£3.9m£2m£1.9m £1.8m£1.6m£990k£970k£920k Leading Travel & Transport brands trust Out of Home.
Health Trends SSP Executive 18 th December. How long we can expect to live for has increased both nationally and in Salford LE in Salford (years)
10+ reasons why entertainment and media brands should use Outdoor.
Out of Home works for Travel brands. Leading Travel & Transport brands trust Out of Home £5.9m EE £4.1m£3.9m£2m£1.9m £1.8m£1.6m£990k£970k£920k.
A quantitative study into shopping behaviour and attitudes Retail 2012.
A quantitative study into shopping behaviour and attitudes Retail 2012.
DEMOGRAPHICS 20% are Uni Graduates 18% are Professional / Manager 14% are self employed 79% are Main Grocery Buyers 45% HHI over $100K+ 43% live with older.
YouGov Public perceptions August Outdoor advertising can give advertisers strong links with sporting events Outdoor advertising helped make London.
Why Out of Home works for drinks brands. Out of Home is a key medium for Drinks brands.
DON’T TEXT AND DRIVE Don’t text and drive, because someone might get hurt including yourself. Texting while driving takes your attention away from the.
DEMOGRAPHICS 43% Young Families 27% Couples; 13% Singles 30% Sydney, 34% Melbourne 55% White Collar 35% Blue Collar 67% are Main Grocery Buyers Average.
 2008 Johns Hopkins Bloomberg School of Public Health Evaluating Mass Media Anti-Smoking Campaigns Marc Boulay, PhD Center for Communication Programs.
Consumer Survey Protocol Training. Why we do the Consumer Survey  Collect data about fruits and vegetable consumption, physical activity levels, and.
S U B U R B A N C O O K C O U N T Y 2012 School Health Profiles Report Weighted Principal Survey Results.
Planning government communications Michael Warren Head of Campaigns & Strategy Prime Minister’s Office and Cabinet Office Communications.
Out of Home works for Entertainment & Media brands.
Texting and Driving By: Paige Pedigo & Axel Ginn.
GfK Custom Research North AmericaDesignated Driver Survey 2011July 2011 © Copyright GfK Custom Research North America Proprietary and Confidential.
NAHB/Realtors What Buyers Want. Type of Home Preferred (Percent of Respondents) Source: “What Home Buyers Really Want”, National Association of Home Builders.
For or Against  Look at the following issues. Decide whether you are for them or against them. Explain your reasons. Use this formal or casual language.
Public Health and You. What is public health? Government and other agencies working together to develop and maintain healthy communities Why was it developed?
secret-to-southern-barbeque.
Whole Foods Spring Younts Dahl, MS, PhD Unit 9: Whole Foods & the Food Industry.
“KNOW WHEN TO SAY WHEN” Awareness Source: Roper ASW Q. Have you heard advertising about the responsible drinking of alcohol that uses the line “Know When.
Development and Advocacy of Thailand’s Alcohol Control Policy Professor Dr.Udomsil Srisangnam July 13th,2005.
Food and drinks © Markéta Čeřovská.
A quantitative study into shopping behaviour and attitudes Retail 2012.
Nutrition and Your Health During the Teen Years. Nutrition  The process by which the body takes in & uses food.  Not all foods offer the same benefits.
Ad Receptivity Survey Adults 55+ June Most Noticed Ads % Adults 55+ Q: In which medium are you MOST LIKELY TO NOTICE advertising? Source: BBM Analytics.
Q9  A majority of respondents mind that if their friends smoking when they are together  They concern about the health threats from second-hand smoke.
3:00. 2:59 2:58 2:57 2:56 2:55 2:54 2:53 2:52.
What is a Public Service Announcement? Notes. Purpose PSAs are broadcasts in the public interest. PSAs are broadcasts in the public interest. They are.
I N D I A N A 2014 School Health Profiles Report Weighted Lead Health Education Teacher Survey Results.
TQS Analysis and Reporting Orientation Workshop on TQS 3-4 May 2016 Ankara, Turkey.
How Britain is doing social Mark Frary,
I N D I A N A 2014 School Health Profiles Report Weighted Principal Survey Results.
Collecting Data Backbone of Statistics. It’s all about the Vocabulary!  Population: the entire group that we are interested in  Sample: some.
CSR.
ABOUT RANGE MEDIA Range Media is an independent outdoor advertising company operating in South Africa. We specialize in billboard, wall display and other.
Top Fire Protection Services Ottawa available on Dubinskyconstruction
YouGov Public perceptions
THINK! 2020 The future Jo Parry, Head of Marketing.
ABC’s of Year before Birth
Ch. 13 Support Media Support media are referred to by several titles, among them alternative media, nonmeasured media, and nontraditional media.
Developing the CCG’s winter communications plan
Pride in London The challenge What we did The results Campaign Summary
Syllabus Content Health promotion approaches and strategies
Taster Day – Media Studies
Presentation transcript:

Out of Home works for Government campaigns

Out of Home is the preferred comms channel for many government initiatives £5.2m EE £4.1m£1.7m£1.2m £800k £650k£610k£600k£550k£530k

Source: YouGov survey of 1,692 respondents, May 2011 Public sector campaigns get noticed on Out of Home “Which of the following have you seen advertised recently using outdoor advertising – Public sector messages (e.g. paying taxes, road safety, not drinking and driving)?”

Health campaigns get noticed on Out of Home “Which of the following have you seen advertised recently using outdoor advertising – health matters (e.g. flu jabs, stopping smoking, eating 5 a day etc)?” Source: YouGov survey of 1,692 respondents, May 2011

Feedback: Privacy Policy Feedback
Do Not Sell My Personal Information
About project: SlidePlayer Terms of Service

© 2025 SlidePlayer.com. Inc. All rights reserved.