CONFERENCE EVALUATION PROMOTION Evaluation needs to be visible and attractive!

WHY IS IT IMPORTANT TO PROMOTE CONFERENCE EVALUATION?  Make sure people are aware of the evaluation.  Encourage people to contribute to the evaluation (by among others accepting to be interviewed and/or fill surveys). We need their feedback but their participation to evaluation is also a good way to empower them, especially those who have limited opportunities to raise their voice and to be heard.  Contribute to the use of evaluation (reports and other outputs if applicable).

INFORMATION TO BE SHARED WITH EVALUATION TARGET GROUPS  General information about conference evaluation: who will conduct the evaluation, why it is important to conduct such evaluation and when the report will be available (including on which website).  Information on how they can contribute to the evaluation.  You can also inform them about incentives if any (in that case, an incentive is aimed at convincing people to fill in surveys and/or take part to interviews).

MAIN COMMUNICATION CHANNELS  Blurbs in pre-conference guide, daily news bulletins, etc.  Oral announcements by chairs, moderators or speakers at the beginning, during and/or at the end of key sessions, workshops, etc.  One slide at the beginning, during and/or at the end of key sessions  Short and flashy ads on the conference website and on conference partners website if relevant  Post on blogs, FB and Twitter

EXAMPLES OF INCENTIVES Tangible (financial or in-kind):  prize (random selection of X survey respondents)  free registration for next conference  free subscription to membership, journals, etc.  mentoring & capacity-building opportunities  etc. Non-tangible (this especially applies to group interviews):  empowerment  networking  visibility  recognition