GOALS © South-Western Educational Publishing Lesson 12.1 Evaluating Stocks  Describe the features of common and preferred stock  Discuss stock investing classifications  Explain how stock values are determined  Discuss factors that affect a stock’s price

© South-Western Educational Publishing Characteristics of Stock   

© South-Western Educational Publishing Common Stock   

© South-Western Educational Publishing Preferred Stock  

© South-Western Educational Publishing Classifying Stock Investments  

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© South-Western Educational Publishing Determining a Stock’s Worth   

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© South-Western Educational Publishing Computing a Stock’s Return on Investment Current Profit on Stock = ROI Purchase Price + Commission

GOALS © South-Western Educational Publishing Lesson 12.2 Buying and Selling Stock  Describe the process for buying and selling securities  Describe short-term and long-term investment strategies when buying and selling stocks  Explain how to read stock listings and stock indexes

© South-Western Educational Publishing The Securities Market  

Bull and Bear Markets  

© South-Western Educational Publishing Investing Strategies  Short-term techniques  Long-term techniques

© South-Western Educational Publishing Short-Term Investing Techniques    

© South-Western Educational Publishing Long-Term Investing Techniques       

© South-Western Educational Publishing Reading the Stock Listings Enger Eng pf Entld Epsco Exlab z ExeB

© South-Western Educational Publishing Stock Progress Chart Enger Glastn Karbr pf Maxln Totlmb Total Stock Change Names12345(+ or -) Closing Prices for 10 days

© South-Western Educational Publishing Stock Indexes  Stock Index -  Dow Jones Industrial Average -  Standard & Poor’s 500  NASDAQ Composite Index