CEO Roger Larsson

Decuma AB Founded Nov Founders Research in Computer Vision at Lund University Sweden Unique & patented technology (GIT) Key competences : –Mathematics –Software –Languages –User interface design –Usability Scalable solutions for: –Mobile Phones, PDA:s, Digital Pens & Tablet PC

Business idea To deliver efficient and reliable software for: hand writing recognition of the major scripts in the world including Japanese, Chinese and Latin ( USA and Europe)

Business Opportunity Products are getting smaller with no space left for the keyboard Other input methods are necessary Hand writing recognition offers a simple and intuitive solution Current hand writing recognition products are crude There is a market for a product that is: –accurate –reliable –fast –flexible –language independent –easy and fun to use

Handheld Device Market Million units per year Sources: Gartner Dataquest, In-Stat/MDR and Decuma market material

Products Decuma Japanese Decuma Chinese Decuma Latin Decuma font compression (Japanese and Chinese)

IPR Patent for Geometric Invariant Technology Approved in Sweden and Australia and pending in: Europe, China, Japan, South Korea, Singapore, USA, Canada, Israel and Russia etc. Patent applications : –Cursive writing ( Patent is under way) –Signature verification ( Patent is under way) –Quick search (for Chinese characters) –Chinese GUI –Japanese GUI –Latin GUI –Fontkompression

Customers Manufacturers of handheld devices such as : Mobile telephones PDAs PC Tablets Digital pens Customers generating revenues: Current: Casio, HP Japan, Citizen, Anoto, HIT,CET 3 more in final negotiation ( 2 Japan, 1 China) 45 in the pipe line

Revenue Model NRE (Non Recurring Engineering) projects License fee per unit

Marketing Strategy PDAs Europe Decuma Sweden Japan Decuma Tokyo USAChina Marketing and support hub Product development

Marketing Strategy Mobile phones EuropeJapanUSAChina

Marketing Strategy Digital pens EuropeJapanUSAChina

introducing Decuma OnSpot A new interaction concept for handwritten input

Decuma OnSpot The OnSpot Concept write like on paper get your text where you wrote it focus your handwriting

Decuma OnSpot Easy Editing with Natural Gestures edit like on paper hyphenate to continue strike through to delete tick to insert overwrite to change

Decuma OnSpot Multilingual Support no need for dictionaries mix several languages supports different writing styles for different countries

Decuma OnSpot Personal Symbols draw your own symbol to write long phrases

introducing Decuma Japanese

Focus on the Script mix freely: Kanji, hiragana, katakana, Latin, numerals different colors for different scripts ”a new standard for Japanese handwriting recognition”

introducing Decuma Chinese

One Place for Ink, Characters and Candidates handles variations in Chinese writing intuitive paper design ink and recognized characters in the same area mimicks the Chinese writing process

CEO Roger Larsson Thank you !