Gonzalo Freixes and George Ingersoll April, 2012

Personnel 1) Champion(s) 2) Project Manager 3) IT Support (only a little)IT 1) Course Management System 2) Live Meeting Software 3) Media Creation Tools

1) Define Your Goals 2) Decide On The Setup 3) Select Your Tools 4) Start Educating Faculty 5) Work With Early Adopters 6) Document Success/Gain Exposure 7) Pitch to Faculty Leadership 8) Present to All Faculty

Goal 1: Utilize hybrid learning to accommodate diverse student schedules and free up classroom space Goal 2: Bring in more applicants by offering a hybrid scheduling option for the part-time MBA program. Note: Neither of these goals requires the buy-in of 100% of the faculty.

1) Define Your Goals 2) Decide On The Setup 3) Select Your Tools 4) Start Educating Faculty 5) Work With Early Adopters 6) Document Success/Gain Exposure 7) Pitch to Faculty Leadership 8) Present to All Faculty

Make choices about basic implementation Examples:  Asynchronous vs. synchronous  Use of media/ technology  Who will support  What courses will be offered  Faculty compensation  Content ownership and IP issues Advice: keep it very simple (don’t change much) More Advice: make it official by documenting

1) Define Your Goals 2) Decide On The Setup 3) Select Your Tools 4) Start Educating Faculty 5) Work With Early Adopters 6) Document Success/Gain Exposure 7) Pitch to Faculty Leadership 8) Present to All Faculty

 Course Management System  Live Meeting Software  Media Creation Tools  Student Portal  Survey Software  Phone Conferencing Advice: Try to select one tool per function Ask: What is doable? What will be adopted?

1) Define Your Goals 2) Decide On The Setup 3) Select Your Tools 4) Start Educating Faculty 5) Work With Early Adopters 6) Document Success/Gain Exposure 7) Pitch to Faculty Leadership 8) Present to All Faculty

But don’t ask for anything (yet)  Present information  Clear up misunderstandings  Provide resources and optional training  Demonstrate available tools and technology  Keep a lookout for early adopters Advice: try to avoid faculty forums

1) Define Your Goals 2) Decide On The Setup 3) Select Your Tools 4) Start Educating Faculty 5) Work With Early Adopters 6) Document Success/Gain Exposure 7) Pitch to Faculty Leadership 8) Present to All Faculty

Don’t forget that they are not only participants in your pilot program but also your future ambassadors  Provide a framework for content design  Make it a great experience all around ◦ Support these faculty like crazy ◦ Support the students too

1) Define Your Goals 2) Decide On The Setup 3) Select Your Tools 4) Start Educating Faculty 5) Work With Early Adopters 6) Document Success/Gain Exposure 7) Pitch to Faculty Leadership 8) Present to All Faculty

 Survey the students  Highlight accomplishments and best practices among the faculty ◦ Make sure that your early adopters are part of every discussion  Self-promote: give examples of success ◦ Play/e3dc922cee4741df85ebe9e2134ee1d71 d Play/e3dc922cee4741df85ebe9e2134ee1d71 d

1) Define Your Goals 2) Decide On The Setup 3) Select Your Tools 4) Start Educating Faculty 5) Work With Early Adopters 6) Document Success/Gain Exposure 7) Pitch to Faculty Leadership 8) Present to All Faculty

 Bring all your evidence and documentation  Reemphasize your goals  Anticipate possible objections

1) Define Your Goals 2) Decide On The Setup 3) Select Your Tools 4) Start Educating Faculty 5) Work With Early Adopters 6) Document Success/Gain Exposure 7) Pitch to Faculty Leadership 8) Present to All Faculty

Make sure that all of your supporters attend!

1) Keep It Simple 2) Start Small/ Gain Supporters 3) Active Support and Guidance is Key 4) Get Ready for the Objections!