An introduction to Rezora, enterprise-wide marketing for Real Estate Melissa Whitaker-Dalloul, Sales Executive

Extraordinary Elegance Made Simple

Leveraging Smart Technology

Leveraging Smart Design Theirs Yours

Leveraging Smart Design TheirsYours “Rezora is to marketing what Apple is to computers.” Carrie Host, Broker Associate Fuller Sotheby’s International Realty

Design focus and Content-full: Locked-down design and flexible content MLS/IDX-integrated & Market Report data Social Media Links Online Content (RSS news, local stories, blogs) Delivery and Deliverability: Company schedules on agent’s behalf Agent-”created” for personalization Each template hand-coded by Rezora for optimal deliverability Reporting Metrics: Real-time reporting per marketing piece and per contact basis Per listing within Property Newsletter Templates Feature s

Company Dashboard Reporting

Agent Dashboard Reporting

Listings’ Reporting

Contact-Specific Reporting

Additional features Unlimited s and contacts ‘Inbox Preview’ – see how your s look in various OS/ clients Free, online support Open API - api.rezora.com “I love the application. Great, great. Well-thought out, well-engineered.” George James Ghiz,, Associate Manager Sotheby’s International Realty

Stand out from the crowd with your own unique design. Expand your digital marketing reach. Create customized pieces in minutes. Enjoy relevant content to personalize your marketing. More in-depth reporting to enable engaged follow-up. Consistently higher open-rates than industry standard. Unlimited s, contacts and document storage. Benefits “I am so happy that your company exists – I have searched for a solution like this for years.” Meagan Greisel, Director of Marketing Fuller Sotheby's International Realty

“ ”. A January 2011 Inman News Survey of 1,345 Top Agents (earning over $100,000) found that 98% use marketing, and that it’s “their most effective way to convert leads into sales”. But really, you ask, how important is in the overall picture of real estate marketing?

High open rates in relation to industry standards. “Our average open rate is steadily climbing, today we are up to 21.7%.” Bragging rights... Significant increase in market reach. “[As of this date] we had 64 agents send out 1700 marketing pieces to 800,952 recipients - those are big numbers!” ONE Sotheby’s International Realty had little to no consistent process in place before implementing Rezora’s platform. Prior to Rezora, only a handful of agents dabbled in marketing. With the implementation of Rezora, there are now 68 and 75,000 potential contacts per brokerage-directed marketing send. …excerpts from a recent case study with ONE Sotheby’s International Realty, Victoria Sampaio, Marketing Director Increased client interaction and quality leads. “We have a lot of clients who pick up the phone and call the agents who have sent one of our new [R]ezora piece[s], just to tell them they love the quality of the information we are sending out and the relevant content. We have also had some agents generate quality leads from their Rezora marketing, which is a huge win in proving the effectiveness of the platform.”

Questions?