1 From a Shaky Past to a Promising Future: What Has Helped Nissan Win Again Emil E. Hassan Senior Vice President Nissan North America, Inc.
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3 Key Reasons For Nissan’s Resurgence
4 A brilliant and bold leader
5 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products
6 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing
7 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing Alliances have created synergies and success
8 Key Reasons For Nissan’s Resurgence A brilliant and bold leader
9 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Nissan Revival Plan (NRP)
10 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Nissan Revival Plan (NRP) NISSAN 180
11 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Nissan Revival Plan (NRP) NISSAN 180: -Increasing global vehicle sales by one million units by September 2005;
12 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Nissan Revival Plan (NRP) NISSAN 180: -Increasing global vehicle sales by one million units by September 2005; -Operating margin of eight percent;
13 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Nissan Revival Plan (NRP) NISSAN 180: -Increasing global vehicle sales by one million units by September 2005; -Operating margin of eight percent; -Elimination of net automotive debt
14 Key Reasons For Nissan’s Resurgence December 2003 results:
15 Key Reasons For Nissan’s Resurgence December 2003 results: Calendar ‘03 Nissan North America sales up 7.4% versus calendar ‘02;
16 Key Reasons For Nissan’s Resurgence December 2003 results: Calendar ‘03 Nissan North America sales up 7.4% versus calendar ‘02; Nissan division sales up almost 11% versus December 2002;
17 Key Reasons For Nissan’s Resurgence December 2003 results: Calendar ‘03 Nissan North America sales up 7.4% versus calendar ‘02; Nissan division sales up almost 11% versus December 2002; Infiniti division sales up 35% versus calendar year ‘02 sales;
18 Key Reasons For Nissan’s Resurgence December 2003 results: Calendar ‘03 Nissan North America sales up 7.4% versus calendar ‘02; Nissan division sales up almost 11% versus December 2002; Infiniti division sales up 35% versus calendar year ‘02 sales; Nissan’s U.S. marketshare approaching 5%
19 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products
20 Nissan Xterra SUV
21 Nissan Altima Sedan
22 Nissan 350Z
23 Nissan Murano
24 Infiniti G35
25 Nissan Maxima Sedan
26 Nissan North America Canton Manufacturing Plant
27 Nissan Quest Mini-Van
28 Nissan Pathfinder Armada Full-size SUV
29 Nissan Titan Full-size Truck
30 Nissan North America Decherd Powertrain Assembly Plant
31 Nissan North America Decherd Powertrain Assembly Plant
Ward’s “10 Best Engines” Award
33 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products
34 Infiniti QX56
35 All-New Nissan Pathfinder SUV
36 All-New Nissan Frontier Truck
37 Nissan Xterra SUV New in 2004!
38 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing
Harbour Award
40 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting new products Building on strengths of Manufacturing Integrated Manufacturing
41 Integrated Manufacturing Common lines & a flexible system
42 Integrated Manufacturing Common lines & a flexible system Supplier proximity
43 In Canton Area Frames Steel Service Center Interior Trim Parts Body Parts Seats E-Coating Onsite Module Buildings Cockpit / FEM Modules Tire & wheel assemblies Supplier Logistics Center Glass Headliner Module Fasteners Wire Harnesses Forest Durant Proximity of Canton-Area Suppliers
44 Integrated Manufacturing Common lines & a flexible system Supplier proximity Sequenced supplier delivery
45 Integrated Manufacturing Common lines & a flexible system Supplier proximity Sequenced supplier delivery Integrated module suppliers
46 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing Alliances have created synergies and success
47 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing Alliances have created synergies and success Renault-Nissan Alliance
48 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing Alliances have created synergies and success Renault-Nissan Alliance Minority supplier partnerships
49 By late 2004, Nissan North America’s parts & materials purchasing contracts with minority firms will be at almost 8% of total purchases in the U.S.
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