SFHS Marketing Education/DECA Program

SFHS Marketing Education Program Established in 1997 with 27 Marketing students and 11 DECA Members Currently have more than 450 Marketing students and were named as the largest DECA chapter in the world in May 2010 with 750 members Program is Industry Certified by the Sales and Marketing Executives of Atlanta and the American Marketing Association

Marketing classes lead to marketing internship opportunities Classes Offered Marketing Principles Advanced Marketing Introduction to Fashion Marketing Fashion Marketing Sales and Promotion Sports and Entertainment Marketing Advanced Sports and Entertainment Marketing Entrepreneurship Marketing WBL/Internship **Future IB Business and Marketing Course**

Marketing, Sales, and Services Career Pathways 1. Marketing Management 1. Marketing Management –Marketing Principles, Advanced Marketing, Entrepreneurship: Building a Business 2. Fashion Marketing –Marketing Principles, Introduction to Fashion Marketing, Advanced Fashion Marketing 3. Sports and Entertainment Marketing –Marketing Principles, Introduction to Sports and Entertainment Marketing, Advanced Sports and Entertainment Marketing

Marketing classes prepare students for college On average, 97% of our marketing students attend college. The vast majority of our advanced marketing students major in marketing in college.

Business Projects Business Projects Advertising Campaigns and Marketing Research Ichiban Steak and Sushi Alpharetta Lances Jewelry Cumming The UPS Store Alpharetta Computer Transitions Inc. Cumming SpekWorx Vision Center Winder Riverside Bank Buckhead My Gym Childrens Fitness Center Duluth Laurel Springs Golf Club Suwanee

Business Projects Completed 35 projects in the last 8 years LEADER Driver Safety ProgramCumming CarvelAlpharetta Collegeboard.comGeorgia Concert in the Quarry featuring ARSSuwanee Leadership ForsythCumming The Avenue ForsythCumming

SFHS DECA students assisted GMMG Ad Agency of Washington, DC in developing a state wide advertising campaign for the Southern Governors Association

The Avenue Forsyth

Marketing students work withInfiniteeAdvertising Agency Marketing students work with Infinitee Advertising Agency

Social Media Marketing Plan for The Avenue & Cousins Properties Farina Irani, Lauren Schuster, and Rose Freitag

Marketing students design ads for The Avenue and are awarded scholarships

Sign Up To Take A Marketing Class Fashion Marketing Sign Up To Take A Marketing Class Fashion Marketing Field Trip to the Apparel Mart Produce the Prom Fashion Show

Sports and Entertainment Marketing DECA Night With the Atlanta Hawks Project for Atlanta Motor Speedway

Entrepreneurship Learn how to own and operate a business. Students manage DECAs school store, The Bird Cage

Marketing Internship Marketing student, Karlee Smith, completed an internship at Vanity Fair. She currently markets the PINK line at the Victorias Secret corporate office Marketing Internship Marketing student, Karlee Smith, completed an internship at Vanity Fair. She currently markets the PINK line at the Victorias Secret corporate office

Scholarships In the last 5 years, marketing students have received a total of 25 scholarships valued at more than half of a million dollars (solely based upon projects that they have completed in their Marketing classes and in DECA at SFHS) -The Avenue Scholarships -E-Step Entrepreneurial Business Plan scholarships -DECA Scholarships -Marketing Internship Scholarships-$20,000 -The Art Institute Scholarship-$80,000 -SCORE Business Plan Scholarships -SCORE Business Plan Scholarships

Why Should You Take A Marketing Class? Why Should You Take A Marketing Class? Prepare for college Prepare for college Win Scholarships Win Scholarships Travel and compete in DECA, An Association of Marketing Students Travel and compete in DECA, An Association of Marketing Students Have FUN while learning Have FUN while learning Marketing Students receive scholarships Marketing Students receive scholarships DECA Students travel to Hollywood, California

Sign Up To Take A Marketing Class Fashion Marketing Sign Up To Take A Marketing Class Fashion Marketing Field Trip to the Apparel Mart Produce the Prom Fashion Show