Susana Barnetche A presentation for:

The Mexican Center for Philanthropy (CEMEFI) was founded by Mr. Manuel Arango, in 1988 as a civil non profit organization. CEMEFI’s Founder CEMEFI’s Founder Manuel Arango Arias

To promote philanthropic culture in Mexico and to encourage the organized participation of society in its own integral development and in the solution of community problems. CEMEFI´S Mission

program Backround (Look after the others)

This program was born in 1994 responding to CEMEFI´S mission: “To promote philanthropic culture in Mexico...”

 To promote social action in order for people to get involved in the solution of their own problems.  To introduce change in the participation attitude, upon the basis that everybody has something to give. Goals:

 Promotes new non profit civil society organizations, working for others.  Involves people from different sectors in the act of giving. Actions:

 Promotes the concept of Enterprise, Government and Citizen Social Responsibility.  Promotes corporate donations of “1% of the profit before taxes”. Actions:

In 1996 CEMEFI gives birth to the Corporate Responsibility Program to support the development of initiatives from the private sector towards social investment in their community

In 1998, CEMEFI promotes the campaign: “100 Actions to start with” which are simple ideas to “Look after the others”. None of these proposals ask for money, but mainly time and talent.

“Anonymous Heroes” which recognizes extraordinary civic actions that are nominated by its clients. In 1999, it develops a campaign for Wal- Mart Mexico: Actions:

Towards the IYV 2001, it designs the campaign: “1 hour for Mexico”, encouraging the public to give such weekly time in civil organizations. Actions:

“1 Hour for Mexico” gathered more than 60 thousand signatures of potential volunteers. The challenge now is to bring them to the civil society organizations that work throughout the country.

CEMEFI, together with the ITESM created a database in order to enable the link among organizations and potential volunteers. Therefore, those who wanted to work as volunteers, reached the organization that matched their needs and abilities.

 Lack of a strategic plans to detect the helping needs  Programs designing, involving volunteers  We had to learn how to elaborate specific working offers and the adequate profiles needed  Didn’t have a maintaining and recognition program for volunteers Promoting Volunteerism Learning experience This partnership with the ITESM taught us that philanthropic organizations were not ready yet to receive volunteers, due to:

 A volunteer program must start in the organizations, rather than training volunteers  The process of sending volunteers to the organizations from only one organization, may be very expensive, both in money, time and expertise  Sending volunteers to the organizations would be a great effort with very poor results Promoting Volunteerism Learning experience Besides this process, we learned that:

 A “facilitator” who allowed contacting people with organizations  That the potential volunteers knew, from the beginning, the specific tasks and schedules that would be asked for  Giving alternatives to receive volunteer help  Complete information about the interested organizations Promoting Volunteerism Learning experience Requirements:

In 2001, CEMEFI signs a partnership with Fundación Chandra, which developed a software that facilitates the link between volunteers and organizations.

 A “facilitator” who allowed the people to make direct contact with the organizations  That the potential volunteers knew, from the beginning, the specific tasks and schedules that would be asked to give  Giving alternatives to receive volunteer help  Complete information about the interested organization Partnership with Fundación Chandra This organization developed a software that covered the above mentioned requirements:

The same year CEMEFI invites BBVA Bancomer (a bank) to participate as sponsor of the portal. The bank accepts the challenge due to its high social impact to promote volunteering in Mexico.

Considering: Philanthropy Promotion Almost 2 million Km million inhabitants 53 million in poverty 26 million in extreme poverty Inequity in the distribution of wealth BIP per capita in 2001= 3,097 US dollars* * BIP per cápita in USA was 31, 380 US dollars, in the same period.

Philanthropic Sector Dimension 20,000 organizations* 730 philanthropic organizations** 461,000 people working for this sector (including staff and volunteers)*** Only 75 giving Foundations * Researchers haven’t agreed in this matter, due to different classification and operation criteria. ** CEMEFI’s Philanthropic Institutions Directory. *** Gustavo Verduzco, The Philanthropy Sector in Mexico, mimeo, 2000.

CSO’s Challenges  Approaches: Better knowledge of what they’re doing  Visibility: CSO’s need to be recognized by the public  Resource Mobilization: Increase their volunteers and donations to do the job Needs:

Volunteering

Volunteering The United Nations Organization declares 2001 as... Due to its importance:

International Year of Volunteers International Year of Volunteers

 Recognition of volunteer work  Facilitation of volunteer work  Promotion of volunteerism  Establishing collaboration networks Objectives:

hacesfalta.org.mx

What is hacesfalta.org.mx? “It’s the Portal you’ve been looking for, to give your time and talent to those organizations that do something for others”

 Facilitates the searching and selection process for volunteer work, required by the CSO and those who want to collaborate.  Creates a common interest through debate and experiences interchange hacesfalta.org.mx is: An internet portal that facilitates and encourages volunteering among the Spanish speaking people Volunteers in the web, is a “Heart Hunter” for those who want to collaborate. Do you have time?, Are you’re worried for what’s happening in the world?, Do you want to work in solidarity themes? Log in....” hacesfalta.org.mx Volunteers in the web, is a “Heart Hunter” for those who want to collaborate. Do you have time?, Are you’re worried for what’s happening in the world?, Do you want to work in solidarity themes? Log in....”

Definition Defining the portal characteristics in Mexico Support This initiative starts in June 2002 thanks to Bank BBVA Bancomer Opportunity An every day need: to lead those people that want to volunteer Environment Conditions: 2001 IYV estimates social action Confirmation Benchmarking of similar experiences in Spain through Fundación Chandra Concrete needs of CSO’s How hacesfalta.org.mx was born?

CSO’s that need volunteers People who want to collaborate BENEFICIARIES General Society To whom is hacesfalta.org.mx addressed?

To whom is hacesfalta.org.mx addressed? Real users of internet Real users of internet Those who have solidarity interests Those who have solidarity interests CSO’s Volunteers CSO’s Volunteers University students with spare time University students with spare time Those professionals who cannot give their time in site, but can work virtually Those professionals who cannot give their time in site, but can work virtually People that have available time (retirees, housewives ) People that have available time (retirees, housewives )

It’s services? (1)  Answers the main questions of a person who cares for others and wants to give their spare time: Where and how can I help?  Possibility to geographically search: interest, availability and organization.  Possibility to subscribe and receive through new opportunities that fit to his/her profile and availability.  Testimonies from volunteers worldwide.  Possibility to make contact with them via . 1) In search of opportunities: 2) Other volunteers experiences:

 Training courses, congresses, legislation, bibliography.... What CSO’s have to offer  Volunteers guide - orientation  Possibility to participate and debate about themes related to volunteerism.  On line register of curriculum vitae so the organizations can find candidates for paid work. It’s services? (2) 3) Up to date news: 4) Debate Forum: 5) Working opportunities:

Free service for volunteers and CSO’s Use and surfing facilities. Easy and friendly design International reach towards a Latin-American web Open to participation of all CSO’s Gradual widening of services Critical factors of success

Who participates in its launching More than 441 organizations who offer more than 1,161 opportunities of volunteer work

Who participate in it’s launching?

Who participates? The 1,161 opportunities of volunteer work that are found in this web: EducationHealth Human Rights AssistanceDisabilities Humanitarian Services HIV- AIDS International cooperation Elderly People ResearchEnvironment Early Childhood YouthWomen

¿What kind of work can be done? Those people who want to collaborate, can do by being: Those people who want to collaborate, can do by being:  Permanent Volunteer  Temporary Volunteer  Virtual Volunteer  Holidays Volunteer

Our challenges 800 users of CSO’s by December ,500 active offers To increase the training of the organizations that work with volunteers Reliable information to encourage the registry of the amount of volunteer work

 Reinforcement of the staff to guide the philanthropic institutions to make use of it, and upload their information  A volunteer committee was created to promote the web page; their task is getting publicity spaces and massive communication for the site.  Invite youth organizations to visit the portal  A (free) telephone line was given, to facilitate the communication  Promotion of the portal philanthropic events Promotion Committee To start with the portal and increase the site visits the followed actions were taken:

 Increase the working offers from the organizations  Diversify the working offers as for geographical area, kind of activities, and skills needed  Collaborate with the organizations so they can elaborate their jobs required  To learn choosing the right profile for the job  To link college students and universities with volunteerism (Social Service) Retos However, considerably increased, our goal is:

What did we gain from this experience? Update from July to September 2003, thanks to the support of the Promotion Committee. Goals Total Jul-03Ago-03Sep-03AccumulatedDic-03 Incorporated Organizations Published volunteer jobs ,1611,500 Testimonies News letter subscriptions ,8923,000 Candidates – CSO contacts7831,8191,3218,3737,000 Chat Registered resumes2181, ,2823,000 News Visits10,18419,59122, , 000

Thank you !!! Centro Mexicano para la Filantropía Cerrada de Salvador Alvarado 7 Col. Escandón México, Distrito Federal MEXICO Susana Barnetche