AGM Meeting June 19, 2012 On Co-op Member / Supporter / Stakeholder Survey

1. Survey Background  Survey supports the Performance Scorecard evaluation tool created by On Co-op  Establishes a baseline to monitor improvements and other changes within On Co-op.  Key performance targets: Stakeholders benefit from participating in On Co-op programs, projects and events. Stakeholders value their collaboration with On Co-op. Minimum 75% approval / Target 80%

2. Methods  Customized online surveys developed for each stakeholder group: Board of Directors Voting members, Supporters, Friends Staff Committees Program participants  218 of 754 contacts completed the survey (29% response rate). 348 responses based on the different types of On Co-op programs, activities and events.

Survey Time Commitment (average completion time in minutes)  Board members (38), Voting members (37), Supporters (31) and Friends (31) completed comprehensive surveys covering many different aspects of On Co-op  Other surveys were specific to a program: CYL participant (10), facilitator (4), sponsor (6) CMC graduate (9) Gala attendee (4), sponsor (3) Queens Park attendee (5), sponsor (6) Technical Assistance grant (7) Business Development Hotline (6) Fee for Service client (3) CIEP intern (11), host (6)

3. Findings

 90%+ of participants reported that they benefitted from the following On Co-op programs: CYL participants, facilitators, sponsors Co-op Management Cert. graduates Fee for Service clients (small sample) CIEP - Interns, Hosts (discontinued)  Over 80% of Co-op Business Dev. Hotline clients benefitted from the service What are we doing well?

 CYL / CIEP - influential in cultivating the next crop of co-op boosters I understand how co-ops and credit unions work and this information will allow me to make educated decisions on where I take my business. (CYL) I have more of an understanding of co-ops and what it takes to be a leader. (CYL) The program was an invaluable introduction to the co-op sector and it allowed me to fully appreciate and work in a field that is an alternative to the standard workplace model. (CIEP intern)

What are we doing well?  Large majority of members are generally satisfied with On Co-op 76% satisfied with their involvement 83% would recommend On Co-op to others 88% plan to renew their membership 83% satisfied with membership dues

What are we doing well?  Members view the range of programs and services at On Co-op as a key strength.  78% feel that On Co-op is contributing to the growth of the co-op sector to a moderate or great extent… 19% to a limited extent

What can be improved?  Approx. 70% of members are satisfied with the organizational structure and operational efficiency of On Co-op… over 20% are unsure  Approx. 68% of members feel that On Co- op membership is representative of Anglophone co-ops… 24% unsure

What can be improved?  40% of members are satisfied with the current governance model… 54% are unsure 25% want changes made to sectoral representation on the Board of Directors  50% of members feel that On Co-op membership is geographically representative… 25% to a limited extent … 25% unsure  Increase opportunities for members to learn about the On Co-op organizational structure, governance model, membership profile.

What can be improved?  Committees… members attach greater value to some committees than others… 79% value their participation on the Regulations and Legislation committee to a moderate or great extent 60-70% value their participation on the Government Relations, Educational Advisory, and Event Planning committees <50% value their participation on the Co-op Development, Human Resource, Marketing and Communication, and Finance committees

What can be improved?  Review committee mandates to ensure they are on target and have proper representation If they are not active – consider using ad hoc meetings as needed to respond to issues Ensure that members are thanked for their time

What can be improved?  Technical Grants 57% benefited, 43% unsure (small sample) – 88% satisfied with the delivery of the program  On Co-op Gala Attendees – 72% benefited Sponsors/donors - 56% benefited but often commented that they did not expect to benefit from the Gala  80% of sponsors/donors were satisfied with their involvement Reinvigorate the Gala?

What can be improved?  Queen’s Park Reception 45% of attendees benefited to a moderate or great extent  38% of attendees benefited to a limited extent 53% of sponsors benefited to a moderate or great extent  35% of sponsors benefited to a limited extent  67% of sponsors were satisfied with their involvement Is this an effective way to lobby the govt.? Is a more targeted approach needed?

What can be improved?  Queen’s Park Reception Continue to focus on engaging with Ontario govt. to gain recognition for co-ops  Strive for consistent messaging at Queens Park Reception  Partner with CCO – are there opportunities to form a greater partnership - divide the work?

Going Forward  Continue to use the balanced scorecard to monitor progress and inform operational plans

Questions?