My Ebook Journey Annette Welsford

I Followed Andrew and Daryl’s Ebook Program Brainstormed reviewed the stats on 20+ topics Surveyed 5 topics Growing Tomatoes met criteria Wrote book with friend – plant pathology and nutrition expert Did all graphic design Put up website Started marketing with Google

Testing Headlines Photos Copy Pricing 30/01/07 to 1/3/07ViewsConversionsConv %Price index9a.html , & index9b.html , & index9c.html , & index9d.html , & Bonuses Fonts Testimonial boxes Banners

Early Website Versions

Current Website Version

Book Versions Ebook Hard Cover

Marketing Online Google Advertising Online Articles Affiliates – Clickbank Affiliates – Clixgalore Affiliates – paydotcom.com Affiliates – Direct Approach List with Online Book Stores Viral Referral Offline Press Releases - Gardening Australia, Women’s Network, 3AW, Brisbane Extra Neilsen’s Database listing (shops, library supply services) Contacting Shops – Mitre 10, nurseries, gardening bookshops

Marketing Stats Site Visits Conversions Traffic

Marketing Stats CountryVisitsSales United States52.5%30.5% Australia11.2%22.8% United Kingdom13.0%2.9% Canada5.9%2.1% South Africa2.4%2.0% New Zealand2.7%1.4% Ireland1.0%0.5% France0.4%0.5% Philippines2.2%0.4% Ukraine0.1%0.4% India0.7%0.3% Greece0.4%0.3% Netherlands0.2%0.3% Malaysia0.8%0.3%

Follow Up Marketing IMPORTANT – customer satisfaction survey after 14 days 1.Does the book provide you with all the info you need to cultivate your tomatoes? 2.Do you have any suggestions for further tomato topics we should include in the book? 3.Do you have any suggestions for other topics? What vegetable, fruit or gardening subjects or products are of interest to you? 4.Are you completely satisfied with the service we provided? 1. Gives us testimonials for website (over 350) 2. Gives us solid proof of which book to write next

Follow Up Marketing

2010 Tomato Varieties Database – 1300 varieties and seed suppliers Data and program outsourced on elance

Our Family Tomato Cookbook

2 nd Edition, CD and Cookbook Outsource: Graphic Design Article writing Posting Books Bookkeeping

nd Edition, CD and Cookbook $50, $75,000

2010 Growingveggies Blog Perfect Potatoes Book Other ebooks Become-Stylish Membership Program, book and estyle personal style software Small Business Marketing Membership Tradies Marketing Membership

Is YOUR Year To Be Successful Online! Annette Welsford