Serving Communities Dr Ray J. Boucher Editorial Director FPCA II Harvard April 13 -14.

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Presentation transcript:

Serving Communities Dr Ray J. Boucher Editorial Director FPCA II Harvard April

About Wiley-Blackwell History –John Wiley & Sons, Inc. founded 1807 –Family controlled, publicly traded –Wiley-Blackwell formed in February 2007 Portfolio –400+ journals in life and physical sciences –Non-journal publishing program –750 publishing partners across all of Wiley- Blackwell

Astronomy Books Popular Science & Introductory Textbooks Wiley/Wiley-VCH publish a focused program of popular astronomy titles. In addition we have over 80 textbooks in physics/astronomy aimed at undergraduate students in physics and related disciplines.

Astronomy Books Advanced Textbooks, Professional & Reference In addition, we publish approximately 60 titles in astronomy and physics per annum aimed at researchers, professionals.

Journals

Our Aims To work with society partners to create a dynamic online information resources with the following objectives: adding value to content linking/aggregating content communication collaboration Move from Search Find Read To Discoverability Connectivity Visibility

Community Portals Wiley-Blackwell has specialized for many years in building community portals Nearly 100 portal sites built for journals or societies Dedicated team for portal sites

Our Portal Strategy around the “5 Cs” Maximising BenefitsEditorial Leadership Commercial Develop.Building Usage

SpectroscopyNow Portal WEBINARS ADVERTISING banners (paid ads) SUBJECT CLASSIFICATION Integrated text and IMAGES

TAG CLOUDS - Users tag content which is displayed as a list of key terms Larger font = most popular terms

Social bookmarking RSS feed News ticker – keeps the site current Content grouped by topic Podcasts and video Spotlight on key journal content

Webinars Recorded in a radio studio or over the telephone Hosted by an editor Discussion and presentation formats Available live and recorded for on-demand viewing Live interaction with the audience: Questions, votes

Video blogging Streamed from the location Delivered into a single page, sorted by time Can mix video and text

Microscience 2010 App

Ultimately… To enhance user engagement Discoverability Connectivity Visibility