Department of Business Management INTERNATIONAL BUSINESS Ing. Miloš Krejčí

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Department of Business Management INTERNATIONAL BUSINESS Ing. Miloš Krejčí

2.2. INTERNATIONAL BUSINESS Knowledge and information real business life – how it works in companies / on the international market Basic Management Skills in international environment course orientation – practical, real examples… the way we are going to work together  discussion in English  team presentations Ing. Miloš Krejčí

3.3. INTERNATIONAL BUSINESS Credit CONDITIONS: Active in class participation Semestral study preparation & it’s successful prezentation Ing. Miloš Krejčí

4.4. LITERATURE SOURCES Mandatory: Charles W. L. Hill: Global Business Today, McGraw-Hill/Irwin, 7th edition, 2011 Optional / Recommended: Allan Sitkin, Nick Bowen: International Business, January Woods, M.: International business. Basingstoke, Palgrave, ISBN: Wild, J., Wild, K., Han, J.: International business: the challenges of globalization. 4th ed. – Pearson, Upper Saddle River, ISBN: Griffin, R.W., Pustay, M.W.: International business: a managerial perspective. 5th int. ed. - Upper Saddle River, Prentice Hall, ISBN: Ing. Miloš Krejčí

5.5. INTERNATIONAL BUSINESS SEMESTRAL study / team work on one of these topics: 1. BUSINESS TRENDS / opportunities in the next 10 years Largest threats & opportunities from the point of view of international business, where it (IB) is going. Areas where it is likely to find the business opportunities during next 10 years + explain what brought you to such results. 2. EXPORT STRATEGY Mid term view (3-5 years). What it should lie in, generally - how to support export (of CZ enterprises), concrete forms + in which business and industry areas (if in any / if not in all of them) + explain why 3. Finding the COMPETITIVE ADVANTAGE for the Czech Republic (and for the CZ businesses). Competitive advantage + consequently what areas of business and industry should be preferential (if any) + what to do for succeeding in international business from the point of view of competitive advantage (micro and macro view). Possibly also what kind of business environment (or changes in the present one) would help developing the CZ businesses competitive advantage? Ing. Miloš Krejčí

6.6. SEMESTRAL study - elaboration CASE study on one of these topics: 1. BUSINESS TRENDS / opportunities in the next 10 years 2. EXPORT STRATEGY 3. Finding the COMPETITIVE ADVANTAGE for the Czech Republic ELABORATION:  Elaboration in teams  Basic project management  Data and Presentation prep  structured way, clear outcomes (solutions, results) -PREZENTATION: - Date – TBD - up to 10 min. presentation / all the team members should be involved Ing. Miloš Krejčí

7.7. Web Resources Country Financial and Demographic info factbook/index.html Economic and Political Freedom National Business Environment Human Development Ing. Miloš Krejčí

8.8. INTERNATIONAL BUSINESS Ing. Miloš Krejčí