CTSI-Kelley Projects Presentation Overviews
Introductions… Jessica Lapsia: GA George Telthorst: Director for the Center for the Business of Life Science (CBLS)
CTSI Project Overviews… This year- –2 marketing projects –1 business plan –1 joint project (CORES implementation)
Exciting Addition this Year… 2 projects teams: IUPUI students Faculty: Mohan Tatikonda
Indiana Center for Biological Microscopy Team: Hoa Vo; Nikhil Singh; Siva Vadlamannati Project to help identify root cause for revenue decline and find opportunities, from that, develop Marketing Strategy to drive ICBM growth
Clinical Research Center (CRC) Team: Chris Mahon; Lauren Feldman; Jennifer Michuda; Medha Hazari Created a marketing plan to increase the awareness and utilization of the Clinical Research Center (CRC)
Clinical Pharmacology Business Plan Team: Andy McDonnell; Eric Laager; Ryan Melnikas Explore commercialization strategies for drug discovery.
IU School of Medicine & Notre Dame CORES Marketing/Implementation Team: Natalie Basich; Tom Goodwin; Julie Huang Provide a communication strategy for IU School of Medicine and identification of best practices for Notre Dame