Exchange Theory January 30, 2007
Core Assumptions of Exchange Theory structures of mutual dependence self-interested actors recurring exchanges with specific partners over time all outcomes subject to satiation
Forms of Social Exchange direct vs. indirect ABA BC DirectIndirect
Forms of Exchange negotiated vs. reciprocal Negotiated – actors explicitly bargain over the terms of the exchange Reciprocal – actors initiate an exchange without knowing whether or when the exchange will be completed
Forms of Exchange Productive – actors contribute to and benefit from a single socially produced event A B {AB}
Basic Concepts in Exchange Theory Actors – individuals or groups acting as a single unit Outcomes – the rewards or punishments which result from an exchange Domain – a class of outcomes that are functionally equivalent Primacy – number of exchange domains the relation mediates
Basic Concepts in Exchange Theory Value – varies both across and within domains Alternatives – two or more relations within the same exchange domain
Exchange and Power What is power? Power = Dependence [Emerson] The factors affecting dependence vary with the type of network connection
Network Connection Negative connection: exchange in one relation decreases or prohibits exchange in a connected relation B AC Dependence is a function of both value and availability of alternatives
Network Connection Positive connection: exchange in one relation increases or facilitates exchange in a connected relation B AC Dependence is a function of value and accessibility of resources
Power vs. Power use and Types of Power Power – structural potential Vs. Power use – behavioral exercise Reward Power – control over positively valued outcomes Coercive Power – control over negatively valued outcomes
Techniques of Power Balancing Withdrawal B AC network extension B DAC
Techniques of Power Balancing status giving B AC coalition formation B AC AC
Connections with Other Theories and Future Research Connections with other theories: Justice and perceptions of fairness Affective reactions to exchange Future research: Fully developed theory of value Consideration of structural change as a dependent variable