Business Plan

Table of Contents Slide 3 - Mission Statement Slide 4 - Committee members Committees Slide 5 - Fundraising Slide 6 - Donations – Business Slide 7 - Donations – Service Clubs Slide 8 – Donor Recognition Slide 9 – Special Events & photography Slide 10 – Grants – Government Agencies and Communities Slide 11 – Marketing Slide 12 – Building

Mission Statement “Let's Make A Splash (pad) Wallaceburg is a not-for-profit group of volunteers dedicated to constructing a splash pad which will enable children and families of all abilities and backgrounds to engage in positive social interactions and enhance physical activity in a safe, fun, and stimulating environment."

Committee Members Chair – Chris Young Vice Chair – Gord Cheney Treasurer – Matthew Mikhaila Secretary – Heather Dramnitzke Fundraising – Heather Gordon & Heather Dramnitzke Donations Businesses – Deb Logan Donations Service Clubs – Chris Young Donor Recognition – Judy Bachus Special Events & Photography – Brittany VanRuymbeke Grants – Government Agencies and Communities – Dr. Lauren Freeburn Marketing - Scott Lalonde Building – Gord Cheney Graphics Design – Sherri DeWolf CK Board Staff Liaison – Jane McGee CK Municipal Representatives – Councillor Carmen McGregor, Councillor Jeff Wesley

Business Plan How do we get there? 1. Budget – prepare budget 2. Fundraising 1.Donations 2.Fundraising Events 3.Grants 3. Calendar of Events 4. Marketing

Budget How do we get there? Revenues: Donations$ 80,000 Fundraisers Trivia Night$ 20,000 Cliff Night 15,000 Elimination Draw 10,000 Ball Drop 20,000 Ford & Chevy 10,000 Others 15,000$ 95,000 Grants$ 60,000 $ 235,000

Budget How do we get there? Expenses: Donations$ 1,000 Fundraisers Trivia Night$ 4,000 Cliff Night 4,500 Elimination Draw 5,000 Ball Drop 7,500 Ford & Chevy 500 Others 500$ 22,000 Grants$ 500 $ 23,500

Donations Individual and Personal Will be accepted at events and Civic Service centres as offered. Schools will be approached about students making donation buckets, cans etc. for home collections or to be distributed to local businesses at their request. Business campaign will take place post Santa Claus Parade. Businesses and Trades organizations All businesses in Wallaceburg and surrounding communities will be mailed a letter ( see Appendix A) requesting a financial contribution, Prizes, or donation in kind. All letters will be followed up by a visit or personal phone call from a committee member(s) to gauge interest Information will be provided about financial contribution options, Matching Gifts, Employee drive, etc. For those interested a personal presentation to staff will be arranged Campaign to begin September 14, 2015 Targeted $$$’s

Donations Service Clubs and Community Groups All in Wallaceburg and Area will be mailed a letter ( see Appendix B) requesting a financial contribution, Prizes, or donation in kind. All letters will be followed up by a visit or personal phone call from a committee member(s) to gauge interest Information will be provided about financial contribution options For those interested a personal presentation to the Board or Organizing Committee will be arranged Campaign to begin September 14, 2015

Fundraising Fundraising Goal = $95,000 A calendar of events will be created and maintained for the committee and community via the Facebook page Plan = 4 major events with a number of smaller events to maintain the enthusiasm. Sept 4 – Movie Colwell Park, donation information and donations accepted Sept 19 – Hometown Deli BBQ – donation information and donations to be accepted Oct – S&J $10.00 pizza night Nov -- Trivia Moose Lodge Nov 14 – Santa Claus Parade float Jan – Little Ceasar’s fundraiser Feb – Cliff Erickson Night Spring – Chevy and Ford Test drive June – Ball Drop – Sue and Newt

How Big of a Splash – can we make? Designs 1 & 2 approximately $80,000 to $90,000

How Big of a Splash – can we make? Designs 1 & 2 approximately $80,000 to $90,000

How Big of a Splash – can we make? Design 3 approximately $140,000

How Big of a Splash – can we make? Design 4 approximately $200,000

Fundraising Co Chair – Heather Dramnitzke & Heather Gordon Members: – Brittany VanRuymbeke – Chris Young – Darlene Findlater

Donations - Businesses Chair – Deb Logan Members: – Gord Cheney – Chris Young – Dave Brundritt – Matthew Mikhaila

Donations – Service Clubs Chair – Chris Young Members: – Matthew Mikhaila

Donor Recognition Chair – Judy Bachus Members: – Karen Kennedy – Deadra Kilbride – Jan Meloche – Matthew Mikhaila – Chris Young

Special Events & Photography Chair – Brittany VanRuymbeke Members: – Kelly Bachus – Darlene Findlater – Chris Young

Grants - Government Agencies & Communities Chair – Dr. Lauren Freeburn Members: – Kelly Bachus – Karen Verstappen ? – Matthew Mikhaila – Chris Young

Marketing Chair – Scott Lalonde Members: – Matthew Mikhaila – Chris Young

Building Chair – Gord Cheney Members: – Matthew Mikhaila – Clarence Fields – Dr. Lauren Freeburn – Chris Young