Freedom Crossing at Joint Base Lewis - McChord

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Presentation transcript:

Freedom Crossing at Joint Base Lewis - McChord

Freedom Crossing at Joint Base Lewis – McChord Existing Situation PX (AAFES) comparable to a Top Performing Target with addition of Department Store Merchandise Commissary comparable to a Top Performing Grocery Pharmacy for active duty & retirees refilling 3500 prescriptions per day High Volume Military Clothing Store & Class VI AAFES operates Shoppettes on Ft. Lewis

Freedom Crossing at Joint Base Lewis – McChord PX Brand Representation Coach Clinique Estee Lauder Ralph Lauren Tommy Hilfiger Nautica Lancome Liz Claiborne Oakley Fossil Jones Godiva Under Armour L’Oreal Jones New York Columbia

Freedom Crossing at Joint Base Lewis – McChord Site Facts 24,000 Vehicles per day High Discretionary spending 175,000 sq. ft. Specialty Shop Space Movie Theater & sit down Restaurants Freedom Crossing at Joint Base Lewis – McChord Site Facts

Freedom Crossing at Joint Base Lewis – McChord Customer Population Ft. Lewis Ft. McChord Total Active Duty 27,426 12,377 39,803 Active Duty Family 28,399 14,197 42,596 Retired Military 4,755 15,196 29,951 Retired Family Members 8,881 19,866 38,747 National Guard & Reserve 6,164 6,799 12,963 National Guard & Reserves Families 6,659 7,314 13,973 Total 102,284 75,749 178,033 Freedom Crossing at Joint Base Lewis – McChord Customer Population

1 dot = 10 Miliary sponsors/dependents AAFES 1 dot = 10 Miliary sponsors/dependents Fort Lewis Washington

Freedom Crossing at Joint Base Lewis – McChord Customer Data Customers -- 51% Female, 49% Male $ Spend -- 54% Female, 46% Male Active duty vs. non Active $ Spend 35% of dollars spent by Active Duty Personnel 65 % of dollars spent by non Active Duty Personnel (Retirees, Spouses, Civilians, etc) Off base personnel represents 74% of sales Freedom Crossing at Joint Base Lewis – McChord Customer Data

Civilian Job Army Job Telecom Engineer II Signal Corps Officer Salary $ 64,449 $ 47,908 Housing $ 0 $ 13,092 Food Allowance $ 0 $ 2,433 Special Pay $ 0 $ 1,800 Tax Advantages $ 0 $ 2,916 Health Care - $ 12,100 $ 0 TOTAL $ 53,349 $ 68,149 Freedom Crossing at Joint Base Lewis – McChord Civilian/Military Wage Comparison Officer

Civilian Job Enlisted Army Job Military Police Officer Police Sergeant Salary $ 48,127 $ 26,967 Housing $ 0 $ 11,700 Food Allowance $ 0 $ 3,533 Special Pay $ 0 $ 1,800 Tax Advantages $ 0 $ 2,262 Health Care - $ 12,100 $ 0 TOTAL $ 36,027 $ 46,262 Freedom Crossing at Joint Base Lewis – McChord Civilian/Military Wage Comparison Enlisted

Freedom Crossing at Joint Base Lewis - McChord