Sales Update Open Offices*: 509 Active Executives*: 7,707 *As of Friday, April 18, 2014

Sales Update 80 = 2014 Franchise Sales Goal

Sales Update 18 = Total Franchise Sales YTD

Sales Update Need to do approximately 9 deals/per month to meet our annual goal

Sales Update March 2014 Sales – 7 Deals: Steve & Nancy Summers – 1 Michael Neuman – 1 Scott Gilmour – 1 Bill Tarrabain/Brian Klingspon – 2 Drew Rambo/Randy McKinney – 2

Sales Update April 2014 Sales – 2 Deals To-Date: Bryan Brooks – 1 Rob Snedden – 1

Sales Update Remember to keep your pipelines updated and send to me at the end of each month! (HINT: That’s next week!)

Sales Update Franchise Leads from RealtyExecutives.com: 76 Leads year-to-date (19/month on average)

Sales Update Career Leads from RealtyExecutives.com: 86 Leads sent since 1/1/2014 (average of 21.5/month) Reminder: Leads are sent directly to the RD for forwarding to the local broker Leads are sent via both and assigned through Executive Access

Are You Working Your 2014 Business Plans? Remember our conversations in Cabo? Need to look at your top markets and identify the top people you are going to start going after in Q2 2014

Based on Your Pipeline Reports We have 16 “A” Prospects in the pipelines We have 43 “B” Prospects in the pipelines We have 66 “C” Prospects in the pipelines

RDS Update Make sure you are filling in the sales and transaction data from RDS into your pipeline reports We have held training seminars: RD Webinar Broker Webinar (Data Doorways) Franchise Training Demo

RDS Update We have a lot of brokers excited about Data Doorways and people are signing up Q1 data will be sent out this week to the RDs who are participating Remember – Data Doorways contracts go directly to RDS, not to REI

RDS Update 2013 Data is finalized (for U.S.): Out of ALL real estate franchisors, Realty Executives ranked 11 th with transaction sides closed in the United States with 55,651 total transaction sides Ranked 12 th overall for sales volume with $11,999,016,555 in closed U.S. sales volume Average sales price is $215,612 in U.S.

FDD Update Still waiting on audited financials (we should have them in a week to ten days) We will get you audited financials as soon as we have them

2014 Franchise Advisory Council We had a great meeting last month with representatives from nine brokerages Got a ton of great feedback from franchisee attendees We are compiling the notes and action items that we are committing to and will send those out to you and the FAC members later this week

2014 Real Trends 500® Transaction Rankings: #37 Realty Executives Phoenix #101 Realty Executives Associates #203 Realty Executives of Kansas City #231 Realty Executives Integrity #298 Realty Executives Santa Clarita #401 Realty Executives of Nevada - Summerlin

2014 Real Trends 500® Sales Volume Rankings: #60 Realty Executives Phoenix #175 Realty Executives Associates #267 Realty Executives of Kansas City #279 Realty Executives Integrity #390 Realty Executives Santa Clarita #408 Realty Executives of Nevada - Summerlin

– Now accepting new applicants and renewals for the 2014 calendar year – If you have recommendations of reputable companies who would be good additions to our program please contact – WANTED: Broker/Owner Conference Sponsors & Vendors 2014 Registered Supplier Program

Dates: August 24 – 27, 2014 Location: Chicago, Illinois Venue: Palmer House Hilton Room Rate: $140/night (request either King or Two Double Beds) and book by August 1 st to secure rate Registration Cost: $250/pp (Broker Meeting) $100/pp (RD Meeting) Upcoming Events: Broker/Owner Conference

ALL Registrations being processed online Special VIP (invite-only) with Bill Rancic on 8/25 Welcome Reception for All Attendees on 8/24 Hotel Booking link is also on the event webpage Upcoming Events: Broker/Owner Conference

Agenda Topics: – Keynote Speaker – Bill Rancic – “Ancillary Afternoon” – Franchise Advisory Council Update – Recruiting & Retention Upcoming Events: Broker/Owner Conference

Communications Plan: – Communications: “100 Reasons to Attend” Regular Communications – Mailed Postcard – Call Campaign – Footers Upcoming Events: Broker/Owner Conference

Franchise Training: – Largest Franchise Training Class in History – 35 Attendees (Representing 26 Brokerages) Event Recap

Real Estate Magazine Reprints Reprints will arrive to REI by the end of this week and will begin shipping out to our list of requests early next week

Communications Reminders We need broker recommendations for Real Estate Magazine “Broker Spotlight” Real Trends Press Release Send us News Room content for RealtyExecutives.com website

New Registered Supplier

New Franchise Sales Marketing

New Recruiting Marketing

Custom Recruiting Brochure New campaigns live in Executive Edge

New Marketing Materials

MSA Training Sessions We’ve been promoting the next MSA Certification Course Broker Introductory Class is Tuesday April 29 at 9am PDT. – Registration link can be found in Executive Access > Concierge > at the top of the MSA Certification Course page. MSA 6-week Certification Course begins May 6 at 9am PDT.

Next Call Tuesday, May 20, 2014

Open Discussion