1 Skills for Innovation INSEAD – Worldbank, Fontainebleau – Apr 30 th 2009 Hans van der Loo, Head European Union Liaison Royal Dutch Shell Exponential times  Huge challenges ahead How to identify, produce and keep the supply of talent for a sustainable future ?

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3 3 Global trends in Education

4 Trend 1 : Holistic view on basic education Interviewee indications on Educational content Value based educational content developing pupils’ social skills dominates the societal debate on basic education in Europe and North America. Scientific educational content is wrongfully taken for granted. Scientific educational content dominates the societal debate on basic education in industrialized Asia & developing countries all over the world. A good balance between scientific and value based educational content is absolutely vital.

5 Trend 2 : Unacknowledged role of teachers Statistical, OECD, and interviewee indications Teachers’ societal status is low in Europe and North America, but high in industrialized Asia & developing countries all over the world. European specifics Teachers’ societal status has declined with industrialization Underlying mechanisms Balance of knowledge in society & teachers’ salaries The concept of a civil servant Teachers’ education and competence development

6 Trend 3 : Declining interest in MST Statistical, OECD, and interviewee indications As developing countries become industrialized, young people’s interest in mathematics, science and technology declines European specifics The same trends are inherent within Europe where living standards differ Underlying mechanisms Motive, why study MST, link it to aspirations of youth Role model, that youth can relate to involved in MST Teachers prerequisites, few teachers know how MST is used in Society. If they don’t know they cannot explain

7 Talent Pipeline manage input, flow determine output

8 ROSE Study : Relevance Of Science Education

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10 Fewer young people in industrialised countries are interested in education and work in MST The proportion of students studying MST in upper secondary school and university is declining in large parts of Europe and OECD We know too little about future workforce demand Competence Supply: Mathematics, Science and Technology (MST) The Talent Challenge Nobelprize winners 2059 ? How can we help them now ?

11 Students lack rationale for education and work in MSTlack role models in working life Teachers lack information on use of MST in working life Understanding Cause and Effect Challenges require collaboration of Governments, Schools and Industry

12 The Objective Common goals -comprehensive approach encompassing the whole maths, science and technology competence supply chain -clear targets and indicators for all parties - students, teachers, employees and employers Advancement teams -to support the development of collaborative initiatives amongst schools and industry at all levels - local, regional, national and EU Knowledge transfer tools -practical hands-on events in schools -workshops, conferences and internet communities to disseminate experiences, ideas and knowledge Create a pan-European Framework of Collaboration

13 Systematic Streamlined Large Scale Researchers Indicators Evaluation Didactics Specialist knowledge Industry Work life orientated educational content (aimed at students & teachers) Role models Schools Collaboration at both primary & secondary level Government Incentive Support and financing Multi-Stakeholder Commitment The Strategy

14 Jet-Net is a co-operation in the Netherlands in which Industry, Intermediary organisations, Educational institutions and Government join forces to encourage schoolchildren to opt for science & technology courses at College and University. Active since 1/1/ (large) companies participating 155 secondary schools participating, (30% of all secondary schools) effective outreach: ~ students per year capitalized industry involvement: ~ € 8 million positive ‘Jet-Net effect’ on pupils’ school choice and university enrollments measurable. Vice-President Verheugen : “Jet-Net is Best Practice example” motivating for company staff

15 Wissensfabrik, the formula for success: industrial companies inciting passion for the future Knowledge is society’s driving force The Knowledge Factory aspires to promote knowledge and foster success Leading German companies joined forces to form the Knowledge Factory The Knowledge Factory is an umbrella organization with a variety of measures to improve education and entrepreneurship

16 Meeting the World’s growing resource needs… …in an environmentally responsible manner… …is a tremendous challenge ! Technology is essential to answering that challenge. Without proper attention to the TALENT PIPELINE now an innovative and sustainable future will be difficult to achieve It is the responsibility of Society’s Leadership… …to ensure its most precious resource (=Talent)… …is allocated to provide solutions… …to society’s most pressing challenges

17 Shell Eco Marathon Started in 1939 European since 1983 ‘Graduates’ all over Society Current record is 3880 km/litre 7, 8, 9 May 2009 : 25 th Anniversary Patronage of President Barroso 3000 participants (15-21 years) EU27 and beyond In US since 2006 Plans for Asian version More info on marathonwww.shell.com/eco- marathon Inspiring the next generation engineers Shell Eco Marathon - push the boundaries of sustainability mobility and the borders in students’ minds on they think is possible

18 "It is not necessary to change. Survival is not mandatory.“ W. Edwards Deming

19 For more background information on ROSE (Relevance Of Science Education) Report ROSE Report by Professor Svein Sjobert of University of Oslo: Graphs :