In a world of platform complexities and bring-your-own-device, IT departments want cost-effective ways to manage app deployments and user expectations across multiple device types and mobile technologies. By selling Microsoft hosted desktop experiences that present consistent, familiar functionality to employees across diverse devices and platforms, you can differentiate your business as part of the rapidly emerging desktop hosting market. Expand Your Profits as IT Evolves Catch the Microsoft hosted desktop wave $661 million Desktop hosting market in % Desktop hosting compound annual growth since % Desktop hosting share of virtualization market by 2016 Simple, Secure IT Cross-platform interoperability means simplified app development and distribution, while the lack of patches and updates to apply greatly reduce IT overhead across platforms. Enterprise-level security protects against data loss, while scalability and high availability technologies allow for thousands of virtual machines per cluster. Rich Experience Across Devices The unified Windows experience is adapted to modern device layouts, including phones and tablets, giving users the access and experience they want, wherever they are, from the device of their choice. Dynamic bandwidth adjustment and single sign-on further enhance ease-of-use. Why Hosted Desktop? Catching the hosted desktop wave can yield substantial margin increases. Service providers who differentiate their offers by selling more than just basic web services can upsell their customers from $5-10/user to $ /user. Powerful, Scalable Platform Use low-cost session virtualization to meet the basic needs of many users by connecting them to a single virtual machine. For select users with special requirements, spin up feature-rich virtual machines that enable increased personalization. Who Uses Hosted Desktop? Typical hosted desktop end customers are focused on providing access to their critical applications, and getting the data to users on any device. These include both line-of-business and productivity applications.

© 2015 Microsoft Corporation. All rights reserved. This material is provided for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESSED OR IMPLIED. Management costs and complexities Application and data security Interoperability of apps across multiple platforms and devices Access to line-of-business apps Ability to work from anywhere Freedom to use personal devices Mobile experience on mobile devices Users + Customer IT + LOB Apps The multitude of user expectations in today's businesses—the need to work from anywhere at any time on any device—creates challenges for IT departments. Connecting user expectations to IT challenges The hosted desktop business opportunity Using technologies from Microsoft, you can offer hosted desktop solutions that will provide end customers with access to their productivity and line-of-business applications from any modern device. Hoster Cloud Catching the hosted desktop wave gives you a way to build new revenue streams for your hosting business while helping end customers IT organizations solve business problems.